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Apple has once again lost an iPhone prototype in a bar?!

By , Wednesday, Aug 31, 2011 at 5:44 pm
29

Apple lost *another* iPhone prototype in a bar?!

According to CNET, Apple has once again lost an iPhone prototype in a bar, this time Cava2 in San Francisco's Mission district.

Apple electronically traced the phone to a two-floor, single-family home in San Francisco's Bernal Heights neighborhood, according to the source.

When San Francisco police and Apple's investigators visited the house, they spoke with a man in his twenties who acknowledged being at Cava 22 on the night the device went missing. But he denied knowing anything about the phone. The man gave police permission to search the house, and they found nothing, the source said. Before leaving the house, the Apple employees offered the man money for the phone no questions asked, the source said, adding that the man continued to deny he had knowledge of the phone.

The prototype may have been sold on Craigslist for $200 but the details sound sketchy, as does the nature of the prototype itself (iPhone 5?) and what version of iOS it was running.

Last year Apple famously lost or had stolen an iPhone 4 prototype which ended up sold to a gadget blog, touching off an industry wide controversy and almost a year long criminal investigation.

Any bets what happens this time?

[CNET]

Rene Ritchie

Editor-in-Chief of iMore, Executive Producer at Mobile Nations, co-host of Iterate and ZEN and TECH, cook, grappler, photon wrangler.

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  1. Nick Powers says:

    Any chance Anonymous could get ahold of it and leak the crap out of it?

  2. Anonymous says:

    This whole story sounds odd. If it's true heads will roll for whoever made that blunder.

  3. cav3o says:

    you'd think not losing the prototype was in their training....

  4. Chatnoir80 says:

    The old losing-a-prototype-in-a-bar trick.

  5. Solexnyc says:

    Someone @ apple headquarters has a drinking problem lmao

  6. cardfan says:

    We'll know in a couple of weeks anyways

  7. Nile Brown says:

    Lol sometimes i think they do it on purpose...

  8. Speedvx says:

    And we hear about this story less than 24 hours after Samsung announces the American release of the Galaxy S II. Well done Apple PR. Well done.

  9. plunder says:

    For obvious reasons a new design needs extensive real world testing; so there must be several prototypes out there in use (possibly disguised in some kind of case). But still . . . . a BAR! Again?

    Is this a piece of misdirection, a device intended to be found and dissected for information. Even I find that too crazy.

  10. Anonymous says:

    Fake... Convienient how there are no details about anything. Linkbait.

  11. Anonymous says:

    The Cnet story doesn't make a lot of sense. The entire story (and right now it sounds like a made up story) is attributed to "the source".

    1) Cnet contacts SFPD and writes "A spokesman for the San Francisco Police Department said [Apple] did not file a police report". Then Cnet quotes "the source" and says "Apple representatives contacted San Francisco police, saying the device was priceless and the company was desperate to secure its safe return, the source said." So, either the SFPD is lying to Cnet or "the source" is making it up.

    2) "The source" said it was sold on eBay for $200? Now that's just ridiculous. Last year Giz paid $5,000 for a prototype iPhone. Most working iPhone 4's go for $300-$400+ on Craigslist. This anonymous source says a prototype went for $200? Do they think we're stupid? Well, obviously Cnet is, they published the fictional story.

    3) Cnet says "Still unclear are details about the device, what version of the iOS operating system it was running, and what it looks like." So, you're telling me this anonymous source knew which bar the phone was lost at, who's house the police supposedly went to, and how much it sold for on craigslist, but they couldn't describe what it looked like?

    I'm sorry, but this story just doesn't add up. Cnet should be ashamed of itself for publishing such drivel. I feel stupider for having read the article. Might as well be in the national inquirer.

  12. Wow! Crazy stuff. I'm starting to think they like legal action. :-)

  13. Jaffa374 says:

    You gotta love apples tactics, they must do it on purpose. Leave a prototype somewhere, spark a massive publicity stunt, and get everyone interested. Interesting how they traced it to that place but couldn't track where it was after that.

  14. IPHONETHUG says:

    SMOKE SCREEN

  15. Anonymous says:

    The problem is that none of us can confirm if this true, and who is behind the news.

  16. iphoneuser says:

    I wonder if it really as a mistake, or another PR scheme from Apple to generate some media attention... I love Apple and I own an iPhone and I will probably get iPhone 5 once it comes out (though I won't be one of the extreme enthusiast that waits outside of the store for hours... I just don't have the will power...), but we all know Samsung Galaxy S2 is probably going to be better than iPhone 5...

  17. Ulnek75 says:

    anyone think this is part of a campaign to generate more buzz for an upcoming release? it's always done a month or few weeks before release so nothing is really harmed by the "loss" of the phone, but it certainly generates so much buzz that if it's not deliberate, it should be. good "underground" marketing strategy.

  18. Anonymous says:

    I hope Apple announces the name of the next bar they plan to "lose" an iPhone prototype at.

    "One more thing..."

  19. scififan says:

    This is getting really old. Just release pictures already.

  20. Aaron M. says:

    A picture says a 1,000 words. And I am yet to see a picture. Wheres the proof?!

  21. Thud says:

    This is awesome if it's a scheme by apple. LOL

  22. Anon says:

    pics or it didn't happen

  23. YedaAnna says:

    Is it really an apple publicity stunt or a paid-up advert by SF's Cava 22?? ;-)

    A day or two after the phone was lost at San Francisco's Cava 22, which describes itself as a "tequila lounge" that also serves lime-marinated shrimp ceviche,

    "I guess I have to make my drinks a little less strong" (said the owner)

    Hmm...!?

  24. Comettech says:

    In a bar are you freaking kidding me who brings a million dollor prototype to a bar to get drunk and give it away(aparentinly apple does). Why doesnt this happen to other companys HMM! SUSPICIUS

  25. Comettech says:

    At least tell us is an iphone5 coming out

  26. Bernice Lezak says:

    What's up, this is a abundant website! I have adore reading this site. I admire you again for the %BLOGNAME%!

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