Adobe announced Flash Media Server 4.5, will deliver HTTP streaming video to iPhone, iPad

Adobe has finally announced support for simultaneous Flash and HTTP video streaming from the Flash Media Server product. This means that devices that don't support Adobe's Flash player or plugin, like iPhone, iPod touch, and iPad, will instead get HTTP streaming videos. Same content, same server, easier for broadcasters, easier for users. And it only took years. (Microsoft announced something similar for Silverlight back in November of 2009.)

Adobe has created consistency with Adobe Flash and Adobe AIR running on more devices than any other platform. With Flash, publishers are assured that protection, transport and quality is consistent across MAC, PC, Linux, Android and Blackberry Tablet OS. Apple iPhone and iPad have had a significant impact how consumers experience and engage with video and have changed the industry. Publishers are now faced with a challenge and forced to prepare content for delivery through HTML5 to play in the Apple Safari browser or native Apps. Now publishers can simplify their video publishing and protection workflows with Adobe Flash Media Server 4.5 with protected HLS support, audio channel extraction, DVR/PVR live, on demand and variant playlists. One set of content without any preparation or additional storage and deliver safely to both Adobe Flash with HDS and to Apple devices using HLS.

Yes, you can use the same assets (if they are encoded to Apple Specs) and the same server to prepare, protect and deliver both to HLS to Apple devices and HDS (HTTP Dynamic Streaming) to Adobe Flash Player.

Welcome, Adobe.

[Adobe Blog, [Adobe PR] (]