Apple adds Food & Drink category to iPhone and iPad App Store
Foodies rejoice! -- whether you like cooking or eating, mixing or drinking, dining in or dining out, Apple has you covered with the brand new Food & Drink category in the iPhone and iPad App Store. The Food & Drink category appears to be dedicated to creation and consumption apps, and doesn't currently include any shopping, ordering, or related commerce apps.
The Top Chart currently consists of Food Network in the Kitchen, Allrecipes.com Dinner Spinner, FastPaleo, Dinners, Drive-ins and Dives Locator, Mixologist Drink Recipes, Local Eats, Cor.kz Wine Info, Grill-It!, Zagat, and Weber's On the Grill.
Although Apple hasn't publicly commented on the new category, like the recent addition of a Catalogs category, Food & Drink does help better sort content and allow apps a better chance at being discovered and featured.
It'll be interesting to see if Apple pulls the trigger on any other new categories. They were once rumored to be experimenting with the idea of an Explicit category, but it never made it into public release. Anything else you'd like to see in the App Store?