Apple approaches 50 billion downloads, once again offers up 10K prize

Apple approaches 50 billion downloads, offers up 10K prize

Apple is approaching yet another App Store milestone -- this time 50 billion downloads. To celebrate, they're once again offering a big chunk of iTunes bucks, and a few bonus prizes as well. Apple says:

As of today, nearly 50 billion apps have been downloaded worldwide. And we couldn’t have done it without you. So we want to say thanks. Download the 50 billionth app, and you could win a US$10,000 App Store Gift Card. Or download one of the first 50 apps after that, and you could win a US$500 App Store Gift Card.* Browse the App Store and download your next favorite app.

It's great that Apple has fun with these milestones, and gets some welcome good press from them. It's be really great to see them really blow the doors off sometime. They're one of the world's richest companies. Imagine $50K for the winner? And 1K for each of the next 50 downloads? Imagine more. That would be outrageous in the best sense of the word, and certainly more fun than returning money to shareholders...

Creeping decimalism aside, there's still 800,000,000 or so downloads to go at the time of this writing, so if you want more iTunes money than you could likely ever spend, get your prediction algorithms going and keep your finger on the download button.

Anyone here just know they're going to win?

Source: Apple

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Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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Reader comments

Apple approaches 50 billion downloads, once again offers up 10K prize


Wish it were a 10K Apple Store Gift card instead. I'd blow it all in an epic shopping spree at the Apple store.

I have no idea what I'd spend 10K on either, if it's limited to iTunes. Buy "I am rich" 10 times? I don't think I could watch enough tv shows or movies to hit 10K for years...

It is quite obviously going to be me.... probably not! Still going to try to win.... or at least be one of the 50 next downloads! :)

If my maths are vaguely right, this means the chances of winning are now thousands of times more unlikely than they used to be. (Eg. One millionth downloader compared to one billionth?)

Gonna leave it up to lady luck... Too much happening at work these days to try and win this - though it'd be sweet to win it. Just gonna continue my usual pattern of purchasing and downloading apps as something interesting comes along or such. Let's see...

It would take me awhile but I could spend 10k with no problem. Between apps and most of all, every CD I've I ever wanted, 10K would come in very handy for me.