Apple launches 1 iPhone a year, Android shows off 8 last week
No starker contrast could be drawn between Apple's iPhone 4 strategy and Google's Android than this past week where iPhone 4 made its traditional once-a-year debut -- just as Motorola showed off a new Verizon Droid X, T-Mobile Charm, AT&T Flipout, and Samsung announced the Galaxy S-class Sprint Epric 4G, Verizon Facinate, T-Mobile Vibrant, AT&T Captivate, and an as yet unbranded US cellular Galaxy S as well.
Only some of these have been officially announced, but even that number dwarfs Apple's once-a-year iPhone release schedule. That they're coming out around iPhone 4 launch, and iPhone 4 is a strong contender in the market right now (1.7 million in 3 days strong) is interesting. That Google and their manufacturing partners could keep up this pace in 3 months, 6 months, and when iPhone 4 is starting to show its age in 8 months is... something else.
Personally I -- and most importantly my early-adapter-pained wallet -- enjoy Apple's annual cycle. I don't know how Phil Nickinson from our sibling site Android Central survives some weeks. To always have a new phone to look forward to is exciting -- and terrifying. Ask me again in January though, and I might be itching for that iPhone 5...
Do you feel you benefit as an iPhone user from Apple staying focused on that one, integrated, end-to-end handset you own for the better part of a year? Or do you think Google's approach of hardware partners launching new devices, on different network, all the time will lead to greater innovation in the end? Focus can lead to stagnation, fragmentation to loss of direction. Maybe having both approaches in the market, pushing each other, is the best thing for all users?
Let us know what you think...
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