Apple met with Tesla's Elon Musk, working on heart-attack detection

Apple met with Tesla's Elon Musk, working on heart-attack detection

Apple's head of mergers and acquisitions (M&A), Adrian Perica, along with CEO Tim Cook, reportedly met with Tesla's Elon Musk back in the spring of 2013. Also, Apple's Tomlinson Holman, formerly of THX, has reportedly been looking at ways to detect heart attacks. Both bits of news come by way of Thomas Lee and David R. Baker at SFGate:

Musk met with Perica and probably Cook at Apple headquarters, said the source, who spoke on the condition of anonymity to protect business relationships. While a megadeal has yet to emerge (for all of its cash, Apple still plays hardball on valuation), such a high-level meeting between the two Silicon Valley giants involving their top dealmakers suggests Apple was very much interested in buying the electric car pioneer.

No it really doesn't. But:

[Under] Holman, Apple is exploring ways to measure noise "turbulence" as it applies to blood flow. The company wants to develop software and sensors that can predict heart attacks by identifying the sound blood makes as it tries to move through an artery clogged with plaque, the source said.

Health and fitness certainly seems like an area Apple's focusing on, for the rumored iWatch, iPhone 6, and the iOS 8 and HealthBook app that'll tie is all together.

As to the article as a whole, sadly, Lee and Baker seem most interested in parroting the "Apple's desperate for a next hit" nonsense that permeates the media and the markets these days than looking at the information in the light of how Apple actually approaches their business — making better products that enrich the overall value of their ecosystem and make their customers lives better so Apple can make more money.

Instead of wondering what will make the impossible-to-make-happy Wall Street happy, wonder how all of this could apply to that.

Source: SFGate

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Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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Reader comments

Apple met with Tesla's Elon Musk, working on heart-attack detection


Old news ... compare to every other Apple related sites which reported this at least 5 hours sooner!

Sorry guys, but looks like iMore is not trying to be our very 1st site when the sun shines ...

Yes, that's been my observation regarding news here, too, but I still come here first before checking my Zite aggregator app because I find the editorial content, the reviews, and tutorials etc. superior, overall.

iMores' article quality is why I come to iMore.
I couldn't care less about other 'me too' news sites that basically copy each others articles without adding their own valuable insights, perspectives and context.
I'd rather read the news a couple of hours later from a more insightful article than reading general news about it a bit earlier.
Put me in the category of people that rather waits half a day to be able to watch Apple's 'official' keynote online (when they are not aired live) instead of reading just headlines live on Twitter or so. :)

I'll skip the click-whore article. Tesla doesn't actually have to be acquired by Apple but I wouldn't mind seeing Apple put a large stake into them and share engineering across areas of competency (small electronics, batteries etc) .

"As to the article as a whole, sadly, Lee and Baker seem most interested in parroting the "Apple's desperate for a next hit" nonsense..."

And they seem to think that the auto industry is "the next big thing."
Ummmm, no, it's not. It's the exact opposite, whatever you would call that.
("Same shit, different motor"?)

Most likely it was about iOS in the Car.. Tesla could bring some loud attraction to the concept and be a good showcase for it. It's like they think Apple's getting into TV sets and Cars.. not happening.. they looking to influence those industries, not buy them out.

They would become immediate competitors to those(Ford, GM, etc) they hope to convince into using iOS in the Car! Duh!