Apple's vice president of online marketing efforts, Bob Kupbens, has reportedly left the company. Kupbens, who has run Apple's online store and other online retail programs under retail SVP Angela Ahrendts since early 2014, is said to have taken a position at another company.
Bob Kupbens, the Vice President in charge of Apple's growing online retail business, resigned from the company last week to take on a new position elsewhere, according to multiple sources. Kupbens joined Apple in 2014 and has been in charge of all online-based Apple retail initiatives, ranging from the recently redesigned online store, its integration into the main Apple website, the online iPhone upgrade program and newfound connectivity with Apple's physical retail stores.
In joining Apple, Kupbens had replaced Jennifer Bailey, who moved to become head of Apple Pay. Before joining joining the company, Kupbens was vice president of eCommerce for Delta Airlines.