Apple Planning Special Event March 24th?

Just a rumor for now, according to World of Apple and My Apple Guide (via Engadget), and it will likely be a "Spotlight Turns to Desktops" with architectural bumps for the Mac Mini, iMac, and/or Mac Pro to bring them in line with the Nvidia chipsets and latest gen Intel procs the laptops received last fall, and maybe a new 30" LED display, but March 2008 did see the iPhone SDK Roadmap event, so we're not above hoping there may be some iPhone news on our horizon.

When Apple announced they'd no longer be attending Macworld, they also said they would be calling their own news events on their own schedule, so likewise the March 24 data has to be seen as fluid and depending on the final readiness of the product(s) and service(s) to be announced. Since Apple rarely sends out invitations until less then a week before the drop date anyway, all we can do is wait... and maybe drool...

Won't be Steve Jobs, of course, as he'll still be on leave, but Phil Schiller did the last keynote, and also the last new iMac form-factor reveal (while Jobs was on his previous leave) so there's some history to suggest he may be the main man on stage again.

Meanwhile, what do you expect to see at a March Apple Special Event, and what do you really want to see?

Have something to say about this story? Leave a comment! Need help with something else? Ask in our forums!

Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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Reader comments

Apple Planning Special Event March 24th?


They'll say push and copy/paste will be available in the next major update, which will be released sometime this summer.

Push?? I've been using Push for both my Exchange and dot Me account on my iPhone 3G all this time!! Unless you have an iPhone clone I don't what you mean.

Their Desktop line will be refreshed. New graphics and processors in the iMacs and Mini's, as well as in the Mac Pro's. It won't be revolutionary, it'll be evolutionary.
Looks like April I'll be upgrading our PC's to an iMac; once the initial hype is over. Don't have a use for a Mac Pro quite yet.

please a new iPhone! contract expires on the orginal iDay and I'd hate to have to waste my subd option on a 3g iPhone now tht I've waited so long

@ STU - New iPhones will be announced in July. iPhone hardware season is July. Apple even said so I believe.

Dang yal still talking about Push, that's not gonna happen cause iPhone 3G's Battery is crap and Apple doesn't want people bitching about it with Apps eating power. They promised something and failed and then act they never said anything about Push.
Plus they were put on notice about Pre's features, Apple scrabbling now.. instead of comming up with something or anything they're trying scare Palm with a law suit, that's sad. While us Apple COMSUMERS are lost in the shuffle. (pun intended).

Well of course there will be a New iMac, Mac pro and Mac mini. But i think, Apple will tell us something about flash on the iPhone because Apple is working together with Adobe to find a solution for Flash on the iPhone.

@KORG: the rumor is that PNS will be easy on the battery because Apple will let you choose which apps to run in the background.

DDay; push email smashed the battery life ony iPhone. Can't last a day with 3G on if I use push. I'd say multi-tasking an IM client occassionaly would be way better on battery life than having PNS on would be.

Frog, it smashed your battery life? How so? Are you referring to a check every fifteen minutes for cal, mail, contacts, etc? I have mine set on manual and my emails still get here instantly ( As for multitasking an IM client, wouldn't that pretty much be the same as using PNS? It would require the client to run in the background. I don't know. I think the next step for apple, and a good portion of their apps, would be to enable PNS. I need to talk crap to my brother during the NFL season. It's the only thing I miss about my old BB.

KORG, you are suck a pr!ck. So the battery on the current phone isn't that great with 3G and push enabled. Ummmm, so why did you buy it? Wait like I did for the next update you phooool.

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