Apple posting Steve Jobs pictures, quotes at Cupertino Campus

Apple is continuing to enculturate the legacy of Steve Jobs, this time by placing memorable quotes and iconic images of their late co-founder around their Cupertino campus. The images include everything from the original Mac to the lasted MacBook Air, from Jobs' earliest days to his final appearances.

Mark Gurman from 9to5Mac reports that they're meant to serve as guidance and motivation for the next generation of Apple employees.

I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next.

Previously, Apple recruited prominent business school professors to compile and teach case studies on Apple, for Apple, and to Apple, to ensure future management would share the same vision -- the same stance at the cross-roads of technology and liberal arts -- that Apple was imparted under Steve Jobs. Termed Apple University, it was intended to keep the unique start-up-like mentality first and foremost at Apple, now as Tim Cook has taken over as CEO, and one day when he's succeeded as well.

Most companies don't endure, at least not at the heights of their influence, power, relevence, and growth. It will be interesting to see if Apple's conscious, focused efforts to productize themselves and institutionalize their co-founder's values lets them avoid the same pitfalls IBM, HP, Microsoft, and others have faced.

Check out more posters via the link below.

Source: 9to5Mac

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Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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Reader comments

Apple posting Steve Jobs pictures, quotes at Cupertino Campus


WOW, I know there are people who thought he was a god of something but this is kinda ridiculous. Jobs is dead and Apple can only survive riding on what's left of his contributions for so long. It needs to move past them if it is ever going to find it's own identity beyond his vision.

But apple do have a strong DNA of jobs, it was him who brings out the best from others, some time he is wrong, but he always had the courage to accept that.