Best Buy to deploy iPad to salesforce?
Forbes suggests Best Buy might be getting ready to roll out iPads to it's 1,100 store strong salesforce.
A source with knowledge of corporate mobile device deployments tells Forbes that one of the country’s top 10 largest retailers expects to distribute iPads to each of its on-floor sales associates. This retailer, the source adds, operates 1,100 stores across the U.S. As the country’s largest electronics retailer — as well as a retailer that currently operates around 1,100 stores in the U.S. — Best Buy is a natural match.
I was at a restaurant yesterday and the waiter brought out an iPad to show us the dessert selection. Big screen, great looking photographs, and cool use of technology. Dessert required only static pictures, however. Best Buy could have fully interactive and connected product apps or web apps where they could show off use cases, fetch specs, demo recommended installations, etc.
Aside from just selling Best Buy 180,000+ iPads, the advantages for Apple are clear. If Best Buy employees are using iPads, they'll better be able to articulate iPads to their customers, and mainstream customers might just be more likely to gravitate towards the iPads they see being used rather than competing tablets that are simply on the shelves. Added to Apple Retail, that's a huge presence.
Would you like to see your local Best Buy associate wielding an iPad?
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