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Everything Editorial

Apple’s new iPhone ads should be called App Store, iTunes Store, iBooks Store

By , Thursday, Mar 17, 2011
24

Chris posted Apple’s new “if you don’t have an iPhone” ads earlier and they didn’t really work for me. Apple usually nails their marketing and these were somehow… qualitatively different.

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Why I’m passing on the iPad 2

By , Sunday, Mar 13, 2011
160

The iPad 2 is out and while many have figured out what iPad 2 they should buy or whether or not they should upgrade from the original iPad, I’ve

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Bringing specs to an experience fight

By , Thursday, Mar 10, 2011
54

It occurred to me recently that Apple is successfully reframing the market so their competitors look like they’re bringing specs to an experience fight. From hammering “post PC” in their

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Great artists ship

By , Friday, Mar 4, 2011
36

When Steve Jobs announced iPad 2 on Wednesday he listed a lot of great features and numbers but perhaps none as impressive as the release date — March 11, 2011

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iPad 2 — what we didn’t get!

By , Wednesday, Mar 2, 2011
74

Sure Apple showed off a lot during the iPad 2 event but they didn’t give us everything we wanted, now did they? While I can’t tell for sure yet if

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Imagining iOS 5

By , Tuesday, Mar 1, 2011
54

While in previous years Apple has debuted products like iPhone, MacBook Air, and iPad in January and done an iOS preview in March, this year’s iPad 2 launch event is

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imagining iPad 2. Again.

By , Sunday, Feb 27, 2011
30

Back in November I tried to imagine what Apple might present as iPad 2. So now, with the iPad 2 event scheduled for next Wednesday, March 2, I decided to

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Investigating Apple

By , Sunday, Feb 20, 2011
74

Word is the US federal government, and the always eager European Union, are looking into Apple’s new in-app subscription service. Last year, following complaints from Adobe, they looked

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iPad competitors: Will the true multitasking please stand up?

By , Sunday, Feb 13, 2011
96

One of the most persistent complaints levied against the iPhone and iPad were/are the lack of multitasking. This, of course, has always been silly. However, now that BlackBerry QNX PlayBook

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Expanding the iPhone and iPad family

By , Friday, Feb 11, 2011
25

Could Apple be planning to expand and round out the iPhone and iPad families by adding higher and/or lower end devices that could appeal to additional segments of the market?

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