Everything Editorial
Chris posted Apple’s new “if you don’t have an iPhone” ads earlier and they didn’t really work for me. Apple usually nails their marketing and these were somehow… qualitatively different.
The iPad 2 is out and while many have figured out what iPad 2 they should buy or whether or not they should upgrade from the original iPad, I’ve
It occurred to me recently that Apple is successfully reframing the market so their competitors look like they’re bringing specs to an experience fight. From hammering “post PC” in their
When Steve Jobs announced iPad 2 on Wednesday he listed a lot of great features and numbers but perhaps none as impressive as the release date — March 11, 2011
Sure Apple showed off a lot during the iPad 2 event but they didn’t give us everything we wanted, now did they? While I can’t tell for sure yet if
While in previous years Apple has debuted products like iPhone, MacBook Air, and iPad in January and done an iOS preview in March, this year’s iPad 2 launch event is
Back in November I tried to imagine what Apple might present as iPad 2. So now, with the iPad 2 event scheduled for next Wednesday, March 2, I decided to
Word is the US federal government, and the always eager European Union, are looking into Apple’s new in-app subscription service. Last year, following complaints from Adobe, they looked
One of the most persistent complaints levied against the iPhone and iPad were/are the lack of multitasking. This, of course, has always been silly. However, now that BlackBerry QNX PlayBook
Could Apple be planning to expand and round out the iPhone and iPad families by adding higher and/or lower end devices that could appeal to additional segments of the market?






































