Pelican's made products to protect expensive gear for over 50 years. Now the company's reaching out to consumers with its Pro Gear line of products, distilling what it's learned to products you can use.

Michael from Pelican joins John P from and Dan Rubino, editor in chief of our sister publication WPCentral, to show off some of the new gear that Pelican's offering this year, including new cases for iPhones and iPads.

This is #CESlive!