Apple announce 12 days of Christmas, free downloads for the UK

Apple has launched its 12 days of Christmas promotion in the UK, an iTunes offer where Apple gives away a different free download each day. The download can be a song, music video, app, book, TV episode or even a complete film.

The promotion starts on December 26th and runs for 12 days. Each free gift will only be available for 24 hours. Apple also has a dedicated 12 days of Christmas app that is available today so you won’t miss any of the give aways that start on the 26th. The app is a universal binary, so is compatible with iPhone, iPod Touch and ipad.

No news on availability in other countries yet but we are sure it will be coming soon!

[iTunes Link]

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UK editor at iMore, mobile technology lover and air conditioning design engineer.

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Reader comments

Apple announce 12 days of Christmas, free downloads for the UK


So why is the twelve days of Xmas AFTER the 25th???? Do they not understand traditionally it's before Xmas that you do this...

If you want free apps in the US, try,,, or many of the other free app distributors out there that already do this. No need to whine about not getting free stuff.
Oh and something happened to Donny's link but just in case anyone needs it, you can copy and paste this:
In the US, thanks to sleazy marketers and advertisers, the twelve days of Christmas has erroneously described as the 12 days before Christmas, when in every Christian sect it's the 12 days after. The marketers simply want to get everyone excited about buying stuff for Christmas so they run specials and badly title them "12 days of christmas shopping spectacular" or something else equally awful to entice buyers to come into the store. Don't believe it.

This app was great last year, hopefully i dont have the freebies already lol
I wonder if they will do different things for the ipad. mmmm, we can only wish!

Considering the United States' behavior (as revealed by Wikileaks) I'd say they don't deserve free products from Apple. :)

There's a bunch of things that the US gets that we don't in the UK. Netflix for example. So we get this and you don't. That's the end of the story.

One thing is always that one of the most popular incentives for utilizing your credit cards is a cash-back and also rebate supply. Generally, you'll have access to 1-5% back upon various purchases. Depending on the cards, you may get 1% in return on most purchases, and 5% back on buying made using convenience stores, filling stations, grocery stores as well as 'member merchants'.