State of the Apps: Dev-Cash in Hand, Keywords Spammed, iBoobs banned, Approval Process Jammed

While many iPhone devs probably haven't struck it rich (just as many of the apps flooding the store haven't yet been strike-it-rich worthy), quality products that find an audience are still proving to be massive income sources for some developers reports Fake Steve Real Dan Lyons in Newsweek:

Greenstone, 41, has been writing games for Apple's computers for 21 years. But he says he's never seen anything like the iPhone apps phenomenon, which this year will deliver $5 million in revenue for him. "It's crazy. It's like lottery money. In the last four and a half months we've made as much money off the retail sales of iPhone apps as we've made with retail sales of all of the apps that we've made in the past 21 years—combined." Business is so good that Greenstone won't even bother writing for the Mac anymore.

Daniel wrote in to let us know the obvious: Apple rejected iBoobs from the App Store. Duh or d'oh, we guess, depending on your point of view. Did the dev think Pull my Finger made this okay? Cheer or jeer the video if you have to.

Tapbots developer Paul Hadda, whom TiPb interviewed a while back and whose awesome WeightBots app has just hit version 1.2, made a nasty discovery when searching the App Store: keyword spam:

I searched around for other high profile apps and found quite a few developers have chosen to SEO optimize their app description. So first we have apps naming themselves with blanks at the beginning to take advantage of alphabetical listing in the store. Then we have apps going from Free to Paid to take advantage of the top 100 list. And now this SEO hack, what’s next?

Since astroturfing and mechanical turk paid ratings are already taken, we're betting "you may have already won..." scams, but who knows?

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Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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Reader comments

State of the Apps: Dev-Cash in Hand, Keywords Spammed, iBoobs banned, Approval Process Jammed


iBoobs is a far better app than any game for sale. It's okay for kids to pretend they're shooting and killing people, but not okay for them to see breasts jiggling?
What a f**ked up society. :roll:

So the reason for rejection of this app was presumably, Boobs are bad mkay? Because surely this doesnt count as pornography. I expect an 'explicit' category/tag for the app store to eventually hit, which will allow for apps like this.
I look forward to endless iBoob clones when that day comes. For now i will make do with with the gazillion Fart machines now flooding the store.

IBoobs is a hoot. when I saw the video I couldn't stop laughing. I wish that people weren't wound up so tightly. Half the people I know have boobs and most of the other half admire them.