T-Mobile addresses the iPhone (or lack thereof) to customers
In a company blog post earlier today, Cole Brodman, Chief Marketing Officer for T-Mobile USA, told customers that they were interested in offering a "no-compromise iPhone experience" on their network, but offered little details on the negotiations between the carrier and Apple.
We’ve heard from many customers who love their T-Mobile service, but are disappointed that we don’t carry the iPhone. To these customers, first, thank you for your business. Please know that we think the iPhone is a great device and Apple knows that we’d like to add it to our line-up. Today, there are over a million T-Mobile customers using unlocked iPhones on our network. We are interested in offering all of our customers a no-compromise iPhone experience on our network.
One interesting takeaway is the current amount T-Mobile customers using an unlocked iPhone on the service. Although T-Mobile has never offered the iPhone to its customers, over a million users have been able to unlock the iPhone to run on the network.
Funny, though, that Brodman went into how T-Mobile offers a plethora of Android devices to cull would-be iPhone users until they're officially under the Apple umbrella. Given recent surveys suggesting roughly 31 percent of current Android device owners are planning on jumping ship to the iPhone as their next purchase, this doesn't bode well for T-Mobile who currently has the lowest number of US customers (around 32 million).
It will be interesting to see how the AT&T/T-Mobile merger plays out and if that will have any impact on T-Mobile finally offering the iPhone to its customers.
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