Nokia has just released a commercial for the new Lumia 925, and in it they once again take aim at the iPhone 5, and this time more specifically, the camera. In Apple's own ad for the iPhone 5 camera they claimed that more photos are taken every day with the iPhone than with any other camera. Nokia has picked up this theme and tried to play it as"better photos every day". Is this Nokia once again making a fool of themselves, like smartphone beta test or faked Lumia 920 ads, or do they really have something for Apple to worry about this time? Well, iMore aims to find out!
That's right, we've got a Lumia 925 in the office, kindly provided by Nokia, and we're going to have an all-out, no-holds-barred camera shootout. We've been down a similar road before in pitting the HTC One, but this time it's iPhone 5 in one corner, Lumia 925 in the other.
The Lumia 925 packs an 8.7MP Pureview rear camera with a Zeiss lens and OIS (optical image stabilization). Nokia has long made great smartphone cameras, and the early signs are that the Lumia 925 is no exception. We know the iPhone 5 has a great camera, so it's going to be a super interesting test.
Oh, and as for the Nokia ad itself, interestingly enough, there's basically no mention of Windows Phone in it. It's all about Nokia; their camera, their camera software...
What do you guys think? Is Nokia wise to keep poking at Apple, or would they do better simply making great phones and figuring out better ways to market them?