Day after US by Warner Bros. lets you purchase episodes of WB TV shows the day after they air in the U.S.

Warner Bros. has released a new iPhone and iPad app call Day after US that allows users to purchase and download episodes of Gossip Girl, The Vampire Diaries, and The Big Bang Theory the day after they air in the U.S. The episodes are downloaded directly to your devices so that you can play them back at anytime, even if you don't have an internet connection, or you can stream them instantly over Wi-Fi.

Shockingly, Day after US does not support the iPhone 5's larger display. Since all of these episodes are already available on iTunes for the same price, I don't understand why any iPhone user would feel inclined to purchase from this app instead of iTunes. Even if you plan to watch episodes on your iPad, iTunes allows much more versatility since you can also watch the TV shows on your computer or Apple TV.

Day After US does allow you to download the first episode of each series for free, so if you wanted to watch these episodes to decide if you think you'll like shows, then that's a good reason to use Day After US. You can also get a few more episodes by spamming sharing shows with your Facebook friends, so there's also that. But other than a few free episodes, I don't really see the appeal. Seeing the lack of iPhone 5 support leaves me wondering where else Warner Bros. cut corners. My reservations could be uncalled for, but this is honestly how I feel as a consumer -- I'd rather purchase from iTunes.

What about you? Have you downloaded any episodes from Day After US? Do you plan on using it regularly?

UPDATE: It appears that Day after US has been pulled from the US App Store since the time of writing.

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Leanna Lofte

App and Photography Editor at iMore. Mother, wife, and math instructor. Follow her on Twitter @llofte and send her apps to consider for review at iosapps@imore.com

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There are 9 comments. Add yours.

bobbob1016 says:

You'd download from Day after US by WB over iTunes if you have non-iOS devices. I'd imagine you could redownload on those devices as well, which you can't do with an iTunes download.

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djoca says:

I'd use Day after US if i could download the shows from my country. Neither iTunes or this app allows me to do that, unfortunately. I have the money and i'm willing to pay for my favorites series on my device, but Apple (or whoever) doesn't want me to have it.

Then people asks why piracy exists. Sad.

YanksIt says:

You know you can use US apple store from anywhere right!!!!You just need to purchase gift cards if you dont have a US credit card

Leanna Lofte says:

Both of those reasons make total sense.

muzikmyke says:

The bigger picture here is that the studio is offering it's content DIRECTLY to the consumer aside from a cable subscription. All the aspects of the app may not be that great, and it may be more streamline to buy from iTunes, BUT to me, this is a step in the right direction fundamentally. Way to go WB....even though the app was pulled lol.

cardfan says:

The bigger picture is that Apple controls the app store and will rightfully pull such apps.

MzSweetyPie82 says:

I don't understand the need for this app...I have the free CW app and I can stream these shows to my phone for FREE the day after the episodes air. The only difference is that you have to be connected to 3G or wifi. However I think that's a lot better than having to purchase every episode that you want to watch. I have access to the whole season of every show on the CW. The only show listed that wouldn't be on there is the Big Bang theory...didn't know that was a WB show...

sanibel says:

Have Tivo ~ will travel ;)