pre-w-itunes

Fortune scoop'let'ed the story: the Palm Pre syncs with iTunes. No, not like a dumb USB disk. Not even like a 3rd party-enabled BlackBerry on the PC. Somehow, when Jon Rubinstein joined Palm, someone at Apple forgot to frisk him for iTunes keys.

Our friends over at PreCentral.net, of course, are all over this:

If the Pre does indeed just show up as a standard device on iTunes, it would be big news -- but it wouldn't be unprecedented.  Apple has allowed other OEMs to license the necessary APIs to talk directly to iTunes so they can show up as a device.  If you take a gander at the list of compatible players on Apple's support site, you'll see that Rio players, Nomad Players, and others will all work with iTunes directly (not to mention various Motorola phones).

Still, the level of integration purportedly available to the Pre makes us feel more than a little violated. Did Apple really license them that deep a hook into the system? Given the existence of one Steven P. Jobs, we somehow doubt that. But if not, which 3rd party hook did Palm embed, is it all nice and legal, and how -- if at all -- will Apple react?

We know! At WWDC Phil Schiller will announce -- iPhone compatibility with Palm Desktop!!

Ahem