Customers in the Eastern time zone of the U.S. who have been waiting patiently for the new iPhone 6s and iPhone 6s Plus can finally get their hands on Apple's latest devices. Apple, along with a number of other retailers and the major cellular carriers, have opened the doors to their retail stores to begin selling the phones.

Stores will continue to open as 8:00 rolls around in other time zones. If you were waiting until launch day to buy your phone, expect to wait in line for awhile. Stock is also expected to be limited throughout the country.

For more information on where and how to purchase an iPhone 6s or 6s Plus, check out the links below.

How to buy an iPhone 6s and iPhone 6s Plus in the United States

How to pick up an iPhone 6s in-store on September 25