Okay, fair enough, it's not the nearly 7 million iPhones our big United Statesian brothers to the south consumed in the last quarter, but for a market the size of Canada's (where it is cold and we must work hard just to survive...), 255,000 iPhones moved is EPIC.
The telecoms company sold and activated a total of 255,000 iPhones between the device's July 11th launch and the end of September, helping the carrier boost its net subscriber additions to 191,000 and increasing the company's average income per user "considerably above" the average thanks to many attaching a data plan to their services.
Rogers claims that the subsidies they provided for this many iPhones put a drain on them, but thanks to the huge -- and ongoing -- monthly service plans attached, I don't think many give a flying hockey puck about that, especially after they just recently cut the commission rates for their reps.
Like in the US, these results are expected to have come at the expense of rival, in this case CDMA, networks Bell and Telus (since Rogers/Fido enjoys a GSM monopoly position).
Could their threat of ending their fairer 30$/6GB data plan last month have helped boost sales? I know roughly 8 people who all got iPhones for just that reason. Anyone else?