Game of War: Fire Age is one of the most popular free-to-play fantasy RPGs for the iPhone and iPad, but apparently its publisher Machine Zone thinks it needs Kate Upton to generate some more attention for the game. Yes, you read that right; supermodel Upton, best known for her Sports Illustrated magazine covers, is the star of a new live action TV ad campaign for Game of War: Fire Age.

Ad Week reports that Machine Zone is spending $40 million on a new global advertising campaign featuring Upton, who in her first ad for Game of War just walks around a massive fantasy battle (complete with a dragon) wearing a white flowing dress and says things like, "Come play with me" directly to the camera. Yep, it's that kind of commercial.

Source: Ad Week