Prime is an ambitious iOS developer that wants to carve out a segment of the enormous Electronic Health Records (EHR) market for itself by catering to patients who carry iOS devices. To find out a bit more about their motivation and their plans for the future, we sat down with them at WWDC. They're three smart guys who have left full-time jobs with other employers to follow their dream of starting a business that could fundamentally change the way people manage their own health records.