Samsung taking on the Mac's Retina Display with new 276 PPI panel

Samsung does make some great displays, for sure, though while they've taken on the Retina Display on mobile, their laptop displays pale in comparison next to the MacBook Pro's Retina Display. In truth, only Google's Chromebook Pixel and Toshiba's new Kirabook can really sit at the same table as the Retina MacBook Pro. Samsung is looking to change all that with the announcement of their new panel with a staggering 276 PPI.

To get to that number, the new panel boasts a 3200 x 1800 resolution at 13.3-inches. Without officially confirming that the new display would be heading to their Ultrabook range, at that size it's a relatively safe bet that it won't be reserved for tablets. Samsung also says that the new display will boast 30% better power saving compared to existing LCD displays. The new display is being unveiled in Vancouver at Display Week 2013.

Until we see this new display with our own eyes, we'll have to reserve judgment. It certainly sounds enticing, especially when you consider the quality of the displays on both Retina MacBook Pro's, and even the Chromebook Pixel. More competition in the laptop display space can only be good news in the long run. Though, we're still wondering just how many pixels you really need to display that Windows 8 UI? Those will be some mighty fine looking squares.

Source: Samsung via The Verge

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Richard Devine

Senior Editor at iMore, part time racing driver, full time British guy

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Reader comments

Samsung taking on the Mac's Retina Display with new 276 PPI panel


I see what you did there. How many pixels, you say? Certainly no more than pages and pages of icons ;).

Or, you know, a pretty solar system background and some icons. I say, why not? It's about freakin time we get some decent resolution for windows laptops. This 720p bs isn't cutting it.

Samsung also makes most of the displays for the Macbook Pro Retina? (in fact they are the preferred configuration)

Why did it take them so long to do so when the manufacture them. This is why I hate this company bc they only do things after the fact. They never bring anything new to the table.

Because there are tradeoffs in any manufacturing process. The higher the pixel density, the

1) Greater the power consumption to run the screen
2) Greater horsepower required to push pixels around the screen
3) Greater likelihood for defects (panels rejected on factory floor)

When all of these are outweighed by what the company feels they can sell the product. Otherwise, it stays in R&D labs. Given Samsung's emphasis on power consumption in their announcement, it seems probable Samsung feels they have just now reached that tipping point.

It's most likely a PenTile amoled screen which is what took them this long. But they've supplied the "retina" screens for macs since launch. Still, I prefer LCD to amoled although the latter keeps getting improved.

Does more PPI matter if Apple already has declared you only need 221ppi at 13.3" to be "retina"? Nope.. (although due to PenTile screen, more PPI helps Samsung eliminate fuzzy text which has always been a problem for them along with color accuracy and brightness).

Does more PPI help in marketing (similar to MP used to sell cameras)? Yep..

Oh just imagine those wonderful plastic, slimy feeling frames they'll wrap that gorgeous screen in.!.! Yuck

Only ASUS seems to get how to manufacture a laptop that doesn't feel cheap & fragile or slimy to the touch. Apple has this part of the market cornered I'm afraid.