Satya Nadella is Microsoft's new CEO, and Microsoft's new CEO is Satya Nadella!

Satya Nadella has officially been named as Microsoft's third CEO, following the short line of Bill Gates and, until today, Steve Ballmer. Those are some enormous shoes to fill, both figuratively and literally. He inherits an enormous task as well — to steer one of the world's largest and most important companies into the future. That Microsoft chose Nadella, a cloud and enterprise veteran, gives us our first hint at their course. But just a hint.

Will Nadella's Microsoft eschew the consumer electronics side and steer hard towards business and infrastructure? Xbox One just launched, and Microsoft just bought Nokia, but on how many fronts does the new CEO want to engage? Ironically, without a consumer-facing side, Microsoft could become like their oldest rival, IBM — tremendously successful, but almost invisible to the mainstream. Nadella seems to like gaming, however, and it's still the earliest of new days, so who knows? iOS and OS X users benefit from Microsoft's Exchange ActiveSync, and from several apps, including some versions of Office. Where do you think Microsoft will go? Where should they go?

For ongoing coverage of Microsoft's new CEO, Satya Nadella, keep it locked to Windows Phone Central.

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Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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Reader comments

Satya Nadella is Microsoft's new CEO, and Microsoft's new CEO is Satya Nadella!


They need to do what they do well. Windows 8 was a fiasco. If they don't admit this to themselves then they have a long road ahead.

I think a lot of these recent either or comparisons of MS's options are pandering to the drama queens. I've read suggestions that they jettison everything but software because of the disparity of margins between things like Office and Xbox. But diversification is not about picking the largest basket to carry your eggs in. If you can be competitively profitable in your product's market and it not interfere with your overall business then I see no reason for them to ditch hardware/services for software....too much reliance on short term stock prices is no way to run a business. It would make the stock look nice for a while, but at some point you are stuck with that single large basket trying to ensure long term viability.

I think if they focused on refinement and polish of existing products that they could remain competitive in their current markets...although with reduced foot print some areas as the hardware landscape changes. The idea that they could just buy their way to the top of new markets, as Balmer famously claimed, is absurd. Perhaps the new guy will actually focus on substance instead of new labels and re-packaging.

From Microsoft’s PR "... He joined Microsoft 22 years ago because he saw how clearly Microsoft empowers people to do magical things and ultimately make the world a better place..."

Well, looks like someone pulled a page from Apple’s playbook! I mean, you could basically change "Microsoft" for "Apple" in that sentence... It’s so Apple-y, it looks like it’s a passage from the original iPad’s unveiling.

That is great! Glad to see they stayed with someone within. It appears everyone really like this guy. Congratulations!

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