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Everything advertising

Top free iPhone app devs paying $1.81 in marketing per loyal user

By , Tuesday, Jan 31, 2012
0

Fiksu, a mobile marketing firm, released some interesting data on how much money top iPhone app developers are spending on promoting their creations. After looking at the top 200 free iPhone App Store for December, the average cost to get someone to run an app more than three times is $1.81.

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Steve Jobs initially opposed to Apple’s “Here’s to the Crazy Ones” commercial?

By , Thursday, Dec 15, 2011
9

Forbes has published an interesting account involving the famous 1997 Think Different ad campaign, “Here’s To The Crazy Ones”, from Rob Siltanen, one of the advertising executives who helped put

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Apple vs. Google ads: What are they selling?

By , Wednesday, May 4, 2011
83

Apple’s latest ad wants you to buy a $500+ tablet computer that runs App Store apps. Apple wants to sell you shiny things to make money.

Google’s latest ad wants

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Toyota releases official Jailbreak Theme

By , Monday, Apr 4, 2011
16

Toyota have released a jailbreak theme in Cydia to advertise their new ‘Scion 2011′ car range. The theme is available for free in Cydia, by searching for Scion 2011 Theme

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Apple cuts minimum iAd purchase price in half

By , Wednesday, Feb 23, 2011
16

Apple has cut the minimum purchase price for advertisers on its mobile iAd network from $1 million to $500,000 in an effort to appeal to smaller companies and help broaden

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iAd Begins to Crop Up Worldwide

By , Friday, Nov 5, 2010
2

iAd has been usable in the United States and United Kingdom since it was deployed, but now developers are beginning to report that they are seeing ad impressions from other

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Apple stealing ad revenue from Google and Microsoft

By , Monday, Sep 27, 2010
18

With the Launch of iAd by Apple many companies are choosing to advertise with them instead of Google or Microsoft. Businessweek.com reported that Apple may control as much as 21%

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What’s the deal with iAds on iPhone?

By , Monday, Aug 16, 2010
22

iAds is Apple’s attempt to bring the emotion of television to the interactivity of online, but the Wall Street Journal says it’s off to a bumpy start. Apparently, part of

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Why do all Apple iPhone ads show 9:42?

By , Sunday, Apr 11, 2010
35

iPhone and iPad advertisements have always shown the time as 9:42 and 9:41. Why? Steve Jobs has certain idiosyncrasies and much of the reasoning behind his and Apple’s choices are

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Apple Purchased AdMob Competitor Quattro Wireless

By , Tuesday, Jan 5, 2010
3

It seems Apple has made the move and gotten into the in-app advertising business. The rumor of Apple purchasing Quattro Wireless has turned out to be 100% accurate. The AdMob

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