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	<title>iMore &#187; bezos</title>
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		<title>Amazon&#8217;s Jeff Bezos Apologizes to Kindle (and iPhone Kindle App) Users</title>
		<link>http://www.imore.com/2009/07/24/amazons-jeff-bezos-apologizes-kindle-users/</link>
		<comments>http://www.imore.com/2009/07/24/amazons-jeff-bezos-apologizes-kindle-users/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 11:29:06 +0000</pubDate>
		<dc:creator>Rene Ritchie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[apology]]></category>
		<category><![CDATA[bezos]]></category>
		<category><![CDATA[kindle]]></category>

		<guid isPermaLink="false">http://www.theiphoneblog.com/?p=10152</guid>
		<description><![CDATA[In reference to last week&#8217;s news that <a href="http://www.imore.com/2009/07/17/amazon-remote-wipes-kindle-copies-1984-animal-farm-redefines-irony/">Amazon pulled copies unlicensed copies of 1984 and Animal Farm off users&#8217; Kindles and iPhone Kindle apps</a>, Jeff Bezos proves that sometimes]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.imore.com/images/stories/2009/07/iphone-kindle-apology.jpg" alt="iphone-kindle-apology" title="iphone-kindle-apology" width="266" height="400" class="aligncenter size-full wp-image-10153" /></p>

<p>In reference to last week&#8217;s news that <a href="http://www.imore.com/2009/07/17/amazon-remote-wipes-kindle-copies-1984-animal-farm-redefines-irony/">Amazon pulled copies unlicensed copies of 1984 and Animal Farm off users&#8217; Kindles and iPhone Kindle apps</a>, Jeff Bezos proves that sometimes the buck still stops at the top:</p>

<blockquote>
  <p>This is an apology for the way we previously handled illegally sold copies of 1984 and other novels on Kindle. Our &#8220;solution&#8221; to the problem was stupid, thoughtless, and painfully out of line with our principles. It is wholly self-inflicted, and we deserve the criticism we&#8217;ve received. We will use the scar tissue from this painful mistake to help make better decisions going forward, ones that match our mission.</p>
  
  <p>With deep apology to our customers,</p>
  
  <p>Jeff Bezos<br />
  Founder &amp; CEO<br />
  Amazon.com</p>
</blockquote>

<p>Nice.</p>
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