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cannibalization

Tim Cook says Apple still doesn't care if they cannibalize their own products

In response to a question asked during Apple's Q1 2013 conference call, Tim Cook once again re-iterated Apple's long-held belief that they'd rather cannibalize their own existing product lines with new product lines than risk a competitor eating into their business. The only twist to the repartee this time was the iPad mini, and what if any affect it might have had on full-sized iPad sales.

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