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	<title>iMore &#187; cloud</title>
	<atom:link href="http://www.imore.com/tag/cloud/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.imore.com</link>
	<description>More of everything iPhone and iPad</description>
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		<title>CloudOn briefly offers Microsoft Office to iPad users with full Dropbox support, then &#039;sells out&#039;</title>
		<link>http://www.imore.com/2012/01/04/cloudon-offers-full-microsoft-office-suite-ipad-users-cost/</link>
		<comments>http://www.imore.com/2012/01/04/cloudon-offers-full-microsoft-office-suite-ipad-users-cost/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 19:21:12 +0000</pubDate>
		<dc:creator>Andrew Wray</dc:creator>
				<category><![CDATA[App Store Apps]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[app store]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[dropbox]]></category>
		<category><![CDATA[excel]]></category>
		<category><![CDATA[free apps]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[ipad 2]]></category>
		<category><![CDATA[ipad apps]]></category>
		<category><![CDATA[keynote]]></category>
		<category><![CDATA[Microsoft office]]></category>
		<category><![CDATA[numbers]]></category>
		<category><![CDATA[office]]></category>
		<category><![CDATA[pages]]></category>
		<category><![CDATA[powerpoint]]></category>
		<category><![CDATA[word]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=89714</guid>
		<description><![CDATA[CloudOn, a free <a href="http://www.imore.com/ipad-2">iPad</a> app that offered Microsoft Office functionality with Dropbox support, appeared briefly in the App Store yesterday before going up in a puff of smoke a short]]></description>
			<content:encoded><![CDATA[<p><img src="http://cdn.imore.com/images/stories//2012/01/CloudOn.jpg" alt="CloudOn" title="CloudOn" width="560" height="420" class="aligncenter size-full wp-image-89839" /></p>

<p>CloudOn, a free <a href="http://www.imore.com/ipad-2">iPad</a> app that offered Microsoft Office functionality with Dropbox support, appeared briefly in the App Store yesterday before going up in a puff of smoke a short time later. </p>

<p>CloudOn has responded saying their app has "sold out", but we think this may have had something to do with server overload.</p>

<blockquote>
  <p>Thanks for your support of CloudOn! We're currently sold out. We look forward to the feedback we will receive as we continue to support the many users that have registered in this first phase. </p>
</blockquote>

<p>The fact that CloudOn came with full <a href="http://www.imore.com/tag/dropbox/">Dropbox</a> support for storing and managing office files on-the-go was a great idea for power users, and the overall offering is unique in respect to beating Microsoft to the punch at their own game.  This could be another reason the app is no longer available, as Microsoft could have called shenanigans if CloudOn didn't go through the appropriate channels before release.</p>

<p>I gave it a quick whirl when it was actually up and running, and noticed the app was somewhat sluggish from the get-go (probably due to how much it relies on the cloud backend to get things done paired with the influx of users hammering their servers). </p>

<p>We'll let you know as soon as CloudOn is back in the App Store. In the meantime, here's its description: </p>

<blockquote>
  <ul>
  <li>Use Microsoft Word, Excel and PowerPoint on your iPad to create or edit documents.</li>
  <li>Rename, delete and manage documents with your Dropbox account</li>
  <li>Display, edit or create charts, change formatting, spell check, insert comments, into any Word, Excel or PowerPoint files</li>
  <li>Track changes while reviewing Word documents</li>
  <li>Use pivot tables and insert formulas in Excel workbooks</li>
  <li>Display and edit animation or transitions in PowerPoint presentations</li>
  <li>Present in full PowerPoint mode (not in PDF)</li>
  <li>Open files directly from your iPad email accounts or Dropbox account</li>
  <li>Automatically save documents to avoid losing changes</li>
  </ul>
</blockquote>

<p>Source: <a href="http://site.cloudon.com/">CloudOn</a></p>

<p><em>Have an app you’d love to see featured on TiPb? Email us at <a href="mailto:iosapps@tipb.com">iosapps@tipb.com</a>, tell us about your app (include an iTunes link), and we’ll take a look.</em></p>
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		<item>
		<title>Microsoft releases SkyDrive cloud storage app for the iPhone and iPod touch</title>
		<link>http://www.imore.com/2011/12/13/microsoft-releases-skydrive-cloud-storage-app-iphone-ipod-touch/</link>
		<comments>http://www.imore.com/2011/12/13/microsoft-releases-skydrive-cloud-storage-app-iphone-ipod-touch/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 23:12:51 +0000</pubDate>
		<dc:creator>Andrew Wray</dc:creator>
				<category><![CDATA[App Store Apps]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[cloud storage]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[SkyDrive]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=86855</guid>
		<description><![CDATA[Microsoft has released their SkyDrive app for the iPhone and iPod touch, giving users access to their free cloud storage service and allowing 25 gigabytes worth of space for storing]]></description>
			<content:encoded><![CDATA[<p><img src="http://cdn.imore.com/images/stories//2011/12/SkyDrive_3.jpg" alt="" title="Microsoft SkyDrive for the iPhone and iPod touch" width="334" height="480" class="aligncenter size-full wp-image-86858" /></p>

<p>Microsoft has released their SkyDrive app for the iPhone and iPod touch, giving users access to their free cloud storage service and allowing 25 gigabytes worth of space for storing files, photos and other media types.</p>

<blockquote>
  <p>SkyDrive from Microsoft is the place to store your files so you can access them from virtually any device. With SkyDrive for the iPhone, you can now easily access, manage and share files on the go. You can also upload photos or videos from your iPhone to SkyDrive.</p>
  
  <ul>
  <li>Access all of your SkyDrive content including files shared with you</li>
  <li>View recently used documents</li>
  <li>Upload photos or videos from your phone</li>
  <li>Share a link to any file using email</li>
  <li>Create folders. Delete files or folders</li>
  </ul>
</blockquote>

<p>New to SkyDrive? If you use Hotmail, Messenger or Xbox LIVE, you already have a SkyDrive account. If not, sign up for a new account at SkyDrive.com and then easily upload files from your PC or Mac to access them on your phone.  </p>

<p>The app is available now for the iPhone and iPod touch for free in the App Store.</p>

<ul>
<li><a href="http://click.linksynergy.com/fs-bin/click?id=xhX*vKggN*k&amp;subid=&amp;offerid=146261.1&amp;type=10&amp;tmpid=3909&amp;RD_PARM1=http%3A%2F%2Fitunes.apple.com%2Fus%2Fapp%2Fskydrive%2Fid477537958%3Fmt%3D8">App Store Link</a></li>
</ul>


<a href='http://www.imore.com/2011/12/13/microsoft-releases-skydrive-cloud-storage-app-iphone-ipod-touch/skydrive_1/' title='SkyDrive_1'><img width="150" height="150" src="http://cdn.tipb.com/images/stories//2011/12/SkyDrive_1-150x150.jpg" class="attachment-thumbnail" alt="SkyDrive_1" title="SkyDrive_1" /></a>
<a href='http://www.imore.com/2011/12/13/microsoft-releases-skydrive-cloud-storage-app-iphone-ipod-touch/skydrive_2/' title='SkyDrive_2'><img width="150" height="150" src="http://cdn.tipb.com/images/stories//2011/12/SkyDrive_2-150x150.jpg" class="attachment-thumbnail" alt="SkyDrive_2" title="SkyDrive_2" /></a>
<a href='http://www.imore.com/2011/12/13/microsoft-releases-skydrive-cloud-storage-app-iphone-ipod-touch/skydrive_3/' title='Microsoft SkyDrive for the iPhone and iPod touch'><img width="150" height="150" src="http://cdn.tipb.com/images/stories//2011/12/SkyDrive_3-150x150.jpg" class="attachment-thumbnail" alt="Microsoft SkyDrive for the iPhone and iPod touch" title="Microsoft SkyDrive for the iPhone and iPod touch" /></a>
<a href='http://www.imore.com/2011/12/13/microsoft-releases-skydrive-cloud-storage-app-iphone-ipod-touch/skydrive_4/' title='SkyDrive_4'><img width="150" height="150" src="http://cdn.tipb.com/images/stories//2011/12/SkyDrive_4-150x150.jpg" class="attachment-thumbnail" alt="SkyDrive_4" title="SkyDrive_4" /></a>

]]></content:encoded>
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		<slash:comments>12</slash:comments>
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		<item>
		<title>Apple launching iTunes Replay in the coming weeks?</title>
		<link>http://www.imore.com/2011/08/03/apple-launching-itunes-replay-coming-weeks/</link>
		<comments>http://www.imore.com/2011/08/03/apple-launching-itunes-replay-coming-weeks/#comments</comments>
		<pubDate>Wed, 03 Aug 2011 20:13:42 +0000</pubDate>
		<dc:creator>Allyson Kazmucha</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[appletv]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[ios]]></category>
		<category><![CDATA[ios 5]]></category>
		<category><![CDATA[iTunes match]]></category>
		<category><![CDATA[itunes replay]]></category>
		<category><![CDATA[netflix]]></category>
		<category><![CDATA[Spotify]]></category>
		<category><![CDATA[Streaming]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=71363</guid>
		<description><![CDATA[iTunes Replay is the rumored name of the rumored Apple subscription video streaming service rumored to compete with the likes of Netflix. <em>Apple Insider</em> reported on the rumors a while]]></description>
			<content:encoded><![CDATA[<p><img src="http://cdn.imore.com/images/stories//2011/08/Screen-shot-2011-06-06-at-2.45.26-PM-400x155.png" alt="" title="Screen-shot-2011-06-06-at-2.45.26-PM-400x155" width="400" height="155" class="aligncenter size-full wp-image-71364" /></p>

<p>iTunes Replay is the rumored name of the rumored Apple subscription video streaming service rumored to compete with the likes of Netflix. <em>Apple Insider</em> reported on the rumors a while back, and now <em>App Advice</em> hears it might be coming soon. </p>

<p>There's talk you'll be able to stream content purchased as far back as January of 2009. We're not sure what will happen to content purchased before that.  There's also talks of certain content only being available for re-downloaded five times. This lines up with Apple traditionally allowing 5 computers to be authorized to play purchased content under one iTunes account. If true, iTunes Replay would basically just extend what Apple is currently offering for re-downloading content via <a href="http://www.imore.com/icloud/">iCloud</a>. </p>

<p>It should also be interesting to see if <a href="http://www.imore.com/2011/06/06/itunes-match-music-synced-devices-icloud/">iTunes Match</a> content will be integrated into iTunes Replay. If we can simply stream a lot of our content, it will free up precious storage space on our devices. </p>

<p><a href="http://appadvice.com/appnn/2011/08/exclusive-apple-to-launch-itunes-replay-in-the-coming-weeks">App Advice</a></p>
]]></content:encoded>
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		<slash:comments>6</slash:comments>
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		<item>
		<title>OnLive to bring full HD console gaming to the iPad</title>
		<link>http://www.imore.com/2011/06/09/onlive-bring-full-hd-console-gaming-ipad/</link>
		<comments>http://www.imore.com/2011/06/09/onlive-bring-full-hd-console-gaming-ipad/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 13:14:28 +0000</pubDate>
		<dc:creator>Andrew Wray</dc:creator>
				<category><![CDATA[App Store Apps]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[ipad 2]]></category>
		<category><![CDATA[onlive]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=65519</guid>
		<description><![CDATA[<a href="http://www.imore.com/2011/06/09/onlive-bring-full-hd-console-gaming-ipad/d340f6bd-e148-4e65-a33f-0f31879a91fa-jpeg-scaled1000-525x391/" rel="attachment wp-att-65520"></a>

<em>TouchArcade</em> was able to sit down with OnLive at E3 for a brief presentation of their cloud gaming service, which promises to bring full HD console quality gaming to the]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.imore.com/2011/06/09/onlive-bring-full-hd-console-gaming-ipad/d340f6bd-e148-4e65-a33f-0f31879a91fa-jpeg-scaled1000-525x391/" rel="attachment wp-att-65520"><img src="http://cdn.imore.com/images/stories/2011/06/D340F6BD-E148-4E65-A33F-0F31879A91FA.jpeg.scaled1000-525x391-400x297.jpg" alt="" title="OnLive running on the iPad" width="400" height="297" class="aligncenter size-medium wp-image-65520" /></a></p>

<p><em>TouchArcade</em> was able to sit down with OnLive at E3 for a brief presentation of their cloud gaming service, which promises to bring full HD console quality gaming to the <a href="http://www.imore.com/ipad-2">iPad</a>.  </p>

<p>When OnLive started up in 2009 it was speculated that the service would eventually <a href="http://www.imore.com/2009/11/16/onlive-bring-pc-gaming-iphone/">come to the iPhone</a>, but this was long before the iPad was available.  They've since discovered the iPad is a far better use case for exploring this type of gaming service on an iOS device, and they've fully committed to get this out the door as soon as everything is solid enough for consumers.</p>

<p>OnLive even has a bluetooth controller they'll make available, which should bring a more console-like experience for iPad users instead of having to use the touchscreen.  Imagine pairing this with up with your HDTV via HDMI using the bluetooth controller, and you begin get a real sense of how <em>truly awesome</em> this could be.  </p>

<p>Although they haven't set an official release date, OnLive representatives have stated the service is "coming soon" to the iPad and the bluetooth controller will be available at a reasonable price.</p>

<p>Check out the video demonstration after the jump -- will you be using OnLive on your iPad? </p>

<p>[<a href="http://toucharcade.com/2011/06/09/onlive-ipad/">TouchArcade</a>]</p>

<p><span id="more-65519"></span></p>

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		<slash:comments>23</slash:comments>
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		<item>
		<title>Apple signs deal with Universal, iCloud to cost $25/year after free trial?</title>
		<link>http://www.imore.com/2011/06/02/apple-signs-deal-universal-icloud-cost-25year/</link>
		<comments>http://www.imore.com/2011/06/02/apple-signs-deal-universal-icloud-cost-25year/#comments</comments>
		<pubDate>Fri, 03 Jun 2011 02:17:24 +0000</pubDate>
		<dc:creator>Andrew Wray</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[digital locker]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[ios]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[streaming music]]></category>
		<category><![CDATA[Universal Music]]></category>
		<category><![CDATA[wwdc]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=64563</guid>
		<description><![CDATA[<a href="http://cdn.imore.com/images/stories/2011/04/icloud-logo.jpg"></a>

<em>CNET</em> reports that Universal Music Group has finalized a deal for Apple to offer streaming music through their new <a href="http://www.imore.com/tag/icloud/">iCloud</a> service.  Apple <a href="http://www.imore.com/2011/05/31/steve-jobs-present-june-6th-wwdc-keynote-announce-icloud-streaming-show-ios-5/">will announce</a> iCloud at WWDC next week, which]]></description>
			<content:encoded><![CDATA[<p><a href="http://cdn.imore.com/images/stories/2011/04/icloud-logo.jpg"><img src="http://cdn.imore.com/images/stories/2011/04/icloud-logo-400x118.jpg" alt="" title="icloud logo" width="400" height="118" class="aligncenter size-medium wp-image-61684" /></a></p>

<p><em>CNET</em> reports that Universal Music Group has finalized a deal for Apple to offer streaming music through their new <a href="http://www.imore.com/tag/icloud/">iCloud</a> service.  Apple <a href="http://www.imore.com/2011/05/31/steve-jobs-present-june-6th-wwdc-keynote-announce-icloud-streaming-show-ios-5/">will announce</a> iCloud at WWDC next week, which will reportedly cost just $25 per year after an initial free trial period.</p>

<blockquote>
  <p>the service initially will be offered for a free period to people who buy music from Apple's iTunes digital download store, allowing users to upload their music to Apple's computers where they can then play from a Web browser or Internet-connected Apple device.</p>
  
  <p>The company plans to eventually charge a subscription fee, about $25 a year, for the service. Apple would also sell advertising around its iCloud service.</p>
</blockquote>

<p><a href="http://www.imore.com/2011/05/20/apple-music-publishers-board-itunes-cloud-streaming-service/">Music publishers</a> are set to complete deals with Apple by tomorrow, which is the final negotiations needed before the service goes live.  According to <em>The LA Times</em>, Apple will be sharing 70% of subscription costs with the record labels, with 12% going to music publishers.  Apple will walk away with the remaining 18% to pay for supporting and maintaining the service.</p>

<p>An additional note is that Apple may use iCloud to eventually stream movies, TV shows and more further down the road.</p>

<blockquote>
  <p>though the service is initially focused on allowing consumers to store their music on Apple's servers, the Cupertino, Calif., technology company ultimately envisions the service to be used for movies, TV shows and other digital content sold through iTunes, said a person knowledgeable of the company's plans.</p>
</blockquote>

<p>So who's ready for some iCloud action?  And do you think $25/year is a solid price-point to get users on board?  Let us know your thoughts in the comments below!</p>

<p>[<a href="http://news.cnet.com/8301-31001_3-20068366-261/apple-signs-universal-music-to-icloud/">CNET</a>, <a href="http://latimesblogs.latimes.com/entertainmentnewsbuzz/2011/06/major-labels-music-publishers-apple-icloud.html">LA Times</a>]</p>
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		<slash:comments>46</slash:comments>
		</item>
		<item>
		<title>Apple still needs music publishers on board for iTunes cloud streaming service</title>
		<link>http://www.imore.com/2011/05/20/apple-music-publishers-board-itunes-cloud-streaming-service/</link>
		<comments>http://www.imore.com/2011/05/20/apple-music-publishers-board-itunes-cloud-streaming-service/#comments</comments>
		<pubDate>Fri, 20 May 2011 21:38:47 +0000</pubDate>
		<dc:creator>Andrew Wray</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[digital locker]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[iTunes cloud]]></category>
		<category><![CDATA[license agreement]]></category>
		<category><![CDATA[music labels]]></category>
		<category><![CDATA[music publishers]]></category>
		<category><![CDATA[Publishers]]></category>
		<category><![CDATA[Streaming]]></category>
		<category><![CDATA[streaming music]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=63582</guid>
		<description><![CDATA[Peter Kafka over at <em>All Things Digital</em> reports that Apple has yet another hurdle to overcome before iTunes cloud streaming can become a reality -- getting music <em>publishers</em> to sign]]></description>
			<content:encoded><![CDATA[<p><img src="http://cdn.imore.com/images/stories/2011/04/iTunes-Cloud-400x278.jpg" alt="" title="iTunes Cloud" width="400" height="278" class="aligncenter size-medium wp-image-61142" /></p>

<p>Peter Kafka over at <em>All Things Digital</em> reports that Apple has yet another hurdle to overcome before iTunes cloud streaming can become a reality -- getting music <em>publishers</em> to sign off. Although Apple has been negotiating and <a href="http://www.imore.com/2011/05/19/apple-completes-cloudmusic-deal-emi-step-closer-itunes-cloud/">finalizing deals</a> with the music labels, including Sony now, that's apparently not enough.</p>

<blockquote>
  <p>While Apple came to terms with Warner Music and EMI Music weeks ago, and has now struck a deal with Sony Music, industry sources tell me the company doesn’t have agreements with the labels’ associated publishing companies–Warner/Chappell, EMI Music Publishing and Sony/ATV. The deal Apple is about to sign with Universal also won’t include publishing, I’m told.</p>
</blockquote>

<p>Kafka explains how labels and publishers alike both receive compensation from digital sales, which is why Apple needs to take additional steps for securing deals with publishers before going live.  </p>

<p>According to the report, this additional obstacle shouldn't have any real impact on Apple rolling out their cloud streaming service -- which is suspected to be announced at <a href="http://www.imore.com/2011/03/28/apple-confirm-wwdc-2011-june-610-future-ios-revealed/">WWDC alongside iOS 5</a> -- because labels and publishers are essentially on the same page.  Apple simply started negotiations with the labels first because those agreements were considered to be the more difficult arrangements to secure over publisher contracts.</p>

<p>Do you think Apple will have any trouble getting publishers to agree? And do you find who owns which rights to what music and how it can be sold or streamed as confusing as we do?</p>

<p>[<a href="http://mediamemo.allthingsd.com/20110520/apples-cloud-music-hangup/">AllThingsD</a>]</p>
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		<item>
		<title>Apple patent gives a glimpse of iTunes Cloud?</title>
		<link>http://www.imore.com/2011/05/19/apple-patent-glimpse-itunes-cloud/</link>
		<comments>http://www.imore.com/2011/05/19/apple-patent-glimpse-itunes-cloud/#comments</comments>
		<pubDate>Thu, 19 May 2011 18:04:12 +0000</pubDate>
		<dc:creator>Georgia</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[ipod touch]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[itunes.com]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[patent-watch]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=63513</guid>
		<description><![CDATA[<a href="http://cdn.imore.com/images/stories/2011/05/6a0120a5580826970c01538e9494a1970b-800wi.jpg"></a>

<em>Patently Apple</em> has shone a light on a recent Apple patent that shows how <a href="http://www.imore.com/tag/itunes.com/">cloud based music and media locker</a> could be integrated into iTunes in robust, dare I say]]></description>
			<content:encoded><![CDATA[<p><a href="http://cdn.imore.com/images/stories/2011/05/6a0120a5580826970c01538e9494a1970b-800wi.jpg"><img src="http://cdn.imore.com/images/stories/2011/05/6a0120a5580826970c01538e9494a1970b-800wi-400x334.jpg" alt="Apple patent gives a glimpse of iTunes Cloud?" title="Apple patent gives a glimpse of iTunes Cloud?" width="400" height="334" class="aligncenter size-medium wp-image-63515" /></a></p>

<p><em>Patently Apple</em> has shone a light on a recent Apple patent that shows how <a href="http://www.imore.com/tag/itunes.com/">cloud based music and media locker</a> could be integrated into iTunes in robust, dare I say seamless manner.</p>

<blockquote>
  <p>Apple's patent and invention is directed to locally storing portions of a media item that is streamed to an electronic device. In particular, Apple's invention is directed to locally storing an initial portion of a media item from a user's library, and requesting a stream of the remaining portion of the media item upon starting local playback of the initial portion.</p>
  
  <p>The media items owned or accessible by a user could be stored in a user's media library. The media library could be stored on any suitable device, including for example on a host device, on a remotely accessed server, in a cloud, or in any other suitable location. The user could store at least some media items of the library on an electronic device so that the user could locally play back the media items. The electronic device could include communications circuitry for remotely connecting to the media library and stream media items to the user's device.</p>
</blockquote>

<p>So you could basically tap a song, the local portion will begin to play, and your iPhone or iPad would start getting ready to stream the rest from the cloud. That gives instant access but also time to buffer, which means less chance for delays when they're most annoying -- during the song or show.</p>

<p>There's even a setting (see the image above) to let you choose to sync partial music to your device in the iTunes sync settings tab.</p>

<p>So while Apple is <a href="http://www.imore.com/2011/05/19/apple-completes-cloudmusic-deal-emi-step-closer-itunes-cloud/">getting their record label deals in place</a>, and we're wondering if iTunes cloud will only serve up iTunes music, I'm going to ask if this type of system is the one you want?</p>

<p>[<a href="http://www.patentlyapple.com/patently-apple/2011/05/whoa-apple-patent-confirms-itunes-cloud-media-services.html">Patently Apple</a>]</p>
]]></content:encoded>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Apple completes cloud-music deal with EMI, now one step closer to iTunes Cloud</title>
		<link>http://www.imore.com/2011/05/19/apple-completes-cloudmusic-deal-emi-step-closer-itunes-cloud/</link>
		<comments>http://www.imore.com/2011/05/19/apple-completes-cloudmusic-deal-emi-step-closer-itunes-cloud/#comments</comments>
		<pubDate>Thu, 19 May 2011 12:54:46 +0000</pubDate>
		<dc:creator>Andrew Wray</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[Cloud Locker]]></category>
		<category><![CDATA[emi]]></category>
		<category><![CDATA[iTunes cloud]]></category>
		<category><![CDATA[Music Locker]]></category>
		<category><![CDATA[record labels]]></category>
		<category><![CDATA[Sony Music]]></category>
		<category><![CDATA[Streaming]]></category>
		<category><![CDATA[Universal Music]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=63474</guid>
		<description><![CDATA[<em>CNET</em> is reporting that Apple has finalized an agreement with EMI Music for their upcoming cloud music service, and <a href="http://www.imore.com/2011/04/22/itunes-music-streaming-service-approved-major-music-labels/">as previously suspected</a>, is also on the verge of hammering]]></description>
			<content:encoded><![CDATA[<p><img src="http://cdn.imore.com/images/stories/2011/04/iTunes-Cloud-400x278.jpg" alt="" title="iTunes Cloud" width="400" height="278" class="aligncenter size-medium wp-image-61142" /></p>

<p><em>CNET</em> is reporting that Apple has finalized an agreement with EMI Music for their upcoming cloud music service, and <a href="http://www.imore.com/2011/04/22/itunes-music-streaming-service-approved-major-music-labels/">as previously suspected</a>, is also on the verge of hammering out deals with Universal Music Group and Sony Music Entertainment.</p>

<blockquote>
  <p>Apple has signed a cloud-music licensing agreement with EMI Music and is very near to completing deals with Universal Music Group and Sony Music Entertainment, multiple music industry sources told CNET.</p>
</blockquote>

<p>This would not only let them compete with Amazon's <a href="http://www.imore.com/2011/03/29/amazon-cloud-drive-cloud-player-music-services-announced-apple-left-dirt/">Cloud Drive</a> and Google's new <a href="http://www.androidcentral.com/music-beta-google-page-now-live-accepting-invite-requests">Music Beta</a> services, but could give them significant advantages, such as making any content in the iTunes catalog instantly available without requiring time consuming uploads first.</p>

<p>On the negative side, it could also mean users are restricted to iTunes-only content, unlike Google and Amazon which allow users to pretty much upload anything.</p>

<p>Apple is probably going to unveil <a href="http://www.imore.com/tag/ios-5/">iOS 5</a> at <a href="http://www.imore.com/2011/03/28/apple-confirm-wwdc-2011-june-610-future-ios-revealed/">WWDC in June</a>, and with this news it seems more and more likely they'll be letting the world know of their streaming music plans at the event now that the deals are starting to fall into place.</p>

<p>How do you think this will impact Amazon and Google once Apple brings iTunes music streaming to the masses?  Sound off in the comments!</p>

<p>[<a href="http://news.cnet.com/8301-31001_3-20064155-261.html">CNET</a>]</p>
]]></content:encoded>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>Daily Tip: How to get photos from your computer onto your iPhone and iPad with iTunes</title>
		<link>http://www.imore.com/2011/05/02/photos-ipad/</link>
		<comments>http://www.imore.com/2011/05/02/photos-ipad/#comments</comments>
		<pubDate>Tue, 03 May 2011 01:22:09 +0000</pubDate>
		<dc:creator>Leanna Lofte</dc:creator>
				<category><![CDATA[Beginner Tips]]></category>
		<category><![CDATA[Daily Tips]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iPhoto]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[photo tips]]></category>
		<category><![CDATA[Photos]]></category>
		<category><![CDATA[sync]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=62168</guid>
		<description><![CDATA[<a href="http://cdn.imore.com/images/stories/2011/05/ipad_photos.png"></a>

Both the iPhone and iPad do phenomenal a job of displaying the photos you take with them, but how do you get your existing photos, the ones on your computer,]]></description>
			<content:encoded><![CDATA[<p><a href="http://cdn.imore.com/images/stories/2011/05/ipad_photos.png"><img src="http://cdn.imore.com/images/stories/2011/05/ipad_photos-300x400.png" alt="" title="ipad_photos" width="300" height="400" class="aligncenter size-medium wp-image-62180" /></a></p>

<p>Both the iPhone and iPad do phenomenal a job of displaying the photos you take with them, but how do you get your existing photos, the ones on your computer, onto your iPhone and iPad? iTunes is the answer, and we'll show you how, after the break! <span id="more-62168"></span></p>

<h2>Syncing with iPhoto on Mac</h2>

<p><a href="http://cdn.imore.com/images/stories/2011/05/sync_photos_ipad_itunes_iphoto_mac.png"><img src="http://cdn.imore.com/images/stories/2011/05/sync_photos_ipad_itunes_iphoto_mac-400x273.png" alt="" title="sync_photos_ipad_itunes_iphoto_mac" width="400" height="273" class="aligncenter size-medium wp-image-62172" /></a></p>

<p>Using iPhoto is my favorite choice for transferring photos from Mac to iPad because it offers the most options. You have the ability to sync all albums, events (dates), and faces (people based on facial recognition), or individually choose which combination of albums, events, and faces that you want to sync.</p>

<ol>
<li>Organize your photos in iPhoto</li>
<li>Plug in your iPad or iPhone into your Mac via the USB to dock cable.</li>
<li>Open iTunes (if it doesn't open automatically) </li>
<li>Click on the Photos tab</li>
<li>Check the box to "Sync Photos From"</li>
<li>Choose iPhoto from the drop down menu</li>
<li>Select which options you prefer</li>
<li>Click sync</li>
</ol>

<h2>Syncing with folders on Mac or Windows</h2>

<p><a href="http://cdn.imore.com/images/stories/2011/05/sync_photos_ipad_itunes_folder_windows_mac.png"><img src="http://cdn.imore.com/images/stories/2011/05/sync_photos_ipad_itunes_folder_windows_mac-400x189.png" alt="" title="sync_photos_ipad_itunes_folder_windows_mac" width="400" height="189" class="aligncenter size-medium wp-image-62171" /></a></p>

<p>If using you're using Windows, or if you're using a Mac but you prefer not to use iPhoto, you can sync iTunes with a folder on your computer. If you want multiple albums on your iPad, I recommend placing the individual folders into a larger folder. In this folder, you can have more subfolders than you desire to sync with your iPhone and iPad because you can individually select which subfolders you want in iTunes.</p>

<ol>
<li>Organize your photos in iPhoto or folders</li>
<li>Plug in your iPad and open iTunes</li>
<li>Click the Photos tab</li>
<li>Check the box to "Sync Photos From"</li>
<li>Select "Choose folder..." from the drop down menu</li>
<li>Browse to the desired folder</li>
<li>Select which options you prefer</li>
<li>Click sync</li>
</ol>

<p>Depending on how many photos you're syncing, both methods have the potential to take some time. </p>

<p>There you have it! Now you can carry around those thousands of photos you have stored on your computer and show them off on your iPhone or iPad's beautiful display. </p>

<p>If you have any other tips for transferring photos to your iPhone or iPad or have any questions, let us know in the comments below!</p>

<p><em><a href="http://www.imore.com/tag/tips-of-the-day/">Tips of the day</a> will range from beginner-level 101 to advanced-level ninjary. If you already know this tip, keep the link handy as a quick way to help a friend. If you have a tip of your own you'd like to suggest, add them to the comments or send them in to <a href="&#109;&#97;&#105;&#108;&#116;&#x6f;&#x3a;&#x6e;&#x65;&#119;&#115;&#64;&#116;&#105;&#x70;&#x62;&#x2e;&#x63;o&#109;">&#x6e;&#x65;&#119;&#115;&#64;&#116;&#105;&#x70;&#x62;&#x2e;&#x63;o&#109;</a>. (If it's especially awesome and previously unknown to us, we'll even give ya a reward...)</em> </p>
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		<slash:comments>26</slash:comments>
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		<item>
		<title>Will Apple’s cloud storage and streaming services be known as iCloud?</title>
		<link>http://www.imore.com/2011/04/28/apples-cloud-storage-streaming-services-icloud/</link>
		<comments>http://www.imore.com/2011/04/28/apples-cloud-storage-streaming-services-icloud/#comments</comments>
		<pubDate>Thu, 28 Apr 2011 11:57:07 +0000</pubDate>
		<dc:creator>Chris Oldroyd</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Rumors]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[ipod touch]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[mobileme]]></category>
		<category><![CDATA[Streaming]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=61683</guid>
		<description><![CDATA[<a href="http://cdn.imore.com/images/stories/2011/04/icloud-logo.jpg"></a>

According to a report by <em>GigaOM</em>, Apple could be shelling out around $4.5 million to buy the domain name iCloud.com, potentially for the long rumored <a href="http://www.imore.com/tag/itunes.com/">music locker/streaming service</a>.]]></description>
			<content:encoded><![CDATA[<p><a href="http://cdn.imore.com/images/stories/2011/04/icloud-logo.jpg"><img class="aligncenter size-medium wp-image-61684" title="icloud logo" src="http://cdn.imore.com/images/stories/2011/04/icloud-logo-400x118.jpg" alt="" width="400" height="118" /></a></p>

<p>According to a report by <em>GigaOM</em>, Apple could be shelling out around $4.5 million to buy the domain name iCloud.com, potentially for the long rumored <a href="http://www.imore.com/tag/itunes.com/">music locker/streaming service</a>. The icloud domain was recently owned by another company that used the name for an online storage service. It has just re-branded its service to CloudMe. </p>

<p>When you visit <a href="http://www.icloud.com">icloud.com</a> it currently redirects to the new domain cloudme.com but shows a banner informing customers of its re-brand from icloud to cloudme!
<blockquote>My source, who is familiar with the company, says that Xcerion has sold the domain to Apple for about $4.5 million. Xcerion hasn’t responded to my queries as yet. At the time of writing, the Whois database showed Xcerion as the owner of iCloud.</blockquote>
We already know that Apple <a href="http://www.imore.com/2011/04/21/itunes-cloud-storage-streaming-service-ready-launch/">is working on</a> cloud storage and streaming service for iOS devices. Only last week we heard that it has an <a href="http://www.imore.com/2011/04/22/itunes-music-streaming-service-approved-major-music-labels/">agreement in place</a> with at least two major recording labels. We expect to hear a lot more about this at <a href="http://www.imore.com/2011/03/28/apple-confirm-wwdc-2011-june-610-future-ios-revealed/">WWDC</a> in early June.</p>

<p>Then again, Apple was rumored to be going with <a href="http://www.imore.com/tag/islate/">iSlate</a> almost up until iPad launched, so is this all part of the name game or are all the bits are starting to fall into place? </p>

<p>[<a href="http://gigaom.com/apple/apple-may-have-snapped-up-icloud-com/">GigaOM</a>]</p>

<p>&nbsp;</p>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>iTunes music streaming service already approved by two major music labels?</title>
		<link>http://www.imore.com/2011/04/22/itunes-music-streaming-service-approved-major-music-labels/</link>
		<comments>http://www.imore.com/2011/04/22/itunes-music-streaming-service-approved-major-music-labels/#comments</comments>
		<pubDate>Fri, 22 Apr 2011 13:11:34 +0000</pubDate>
		<dc:creator>Chris Oldroyd</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Rumors]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[ipod touch]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[mobileme]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=61138</guid>
		<description><![CDATA[<a href="http://cdn.imore.com/images/stories/2011/04/iTunes-Cloud.jpg"></a>

Hot on the heels of yesterday’s news that Apple was ready to launch its <a href="http://www.imore.com/2011/04/21/itunes-cloud-storage-streaming-service-ready-launch/">iTunes music streaming service</a>, <em>All Things Digital</em> is now reporting that Apple already has deals]]></description>
			<content:encoded><![CDATA[<p><a href="http://cdn.imore.com/images/stories/2011/04/iTunes-Cloud.jpg"><img class="aligncenter size-medium wp-image-61142" title="iTunes music streaming service already approved by two major music labels?" src="http://cdn.imore.com/images/stories/2011/04/iTunes-Cloud-400x278.jpg" alt="iTunes music streaming service already approved by two major music labels?" width="400" height="278" /></a></p>

<p>Hot on the heels of yesterday’s news that Apple was ready to launch its <a href="http://www.imore.com/2011/04/21/itunes-cloud-storage-streaming-service-ready-launch/">iTunes music streaming service</a>, <em>All Things Digital</em> is now reporting that Apple already has deals in place with two of the major music labels.</p>

<p>The deals are said to be in place with two of four largest labels, Universal Music Group, Warner Music Group, Sony and EMI. They do not know which of the two the deals are with at this stage. One of its sources also claim that Apple content boss Eddy Cue will be in New York tomorrow to start finalising deals with the remaining two labels.
<blockquote>The industry executives I’ve talked to haven’t seen Apple’s service themselves, but say they’re aware of the broad strokes. The idea is that Apple will let users store songs they’ve purchased from its iTunes store, as well as others songs stored on their hard drives, and listen to them on multiple devices.</blockquote>
<a href="http://www.imore.com/2011/03/29/amazon-cloud-music-launched-licenses-record-labels-fuming/">Amazon launched its</a> own music streaming and storage service last month without the approval of the major music labels. The way Apple is approaching the idea is totally different. A licence agreement with the music labels would allow Apple to store a single copy of a song on its server’s, then share that to multiple users who own the music. This would massively reduce the storage levels needed by Apple and obviously reduce costs too.</p>

<p>The success of this service will be down to how much it costs the consumer, both in terms of any subscription pricing and more obviously data costs. Cell service providers seem intent on reducing our monthly download limits. For these type of services to succeed we need to see the return of unlimited data plans!</p>

<p>[<a href="http://mediamemo.allthingsd.com/20110421/one-difference-between-apples-music-locker-and-amazons-label-deals/">All Things D</a>]</p>
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		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>iTunes cloud storage and streaming service all ready for launch?</title>
		<link>http://www.imore.com/2011/04/21/itunes-cloud-storage-streaming-service-ready-launch/</link>
		<comments>http://www.imore.com/2011/04/21/itunes-cloud-storage-streaming-service-ready-launch/#comments</comments>
		<pubDate>Thu, 21 Apr 2011 20:56:05 +0000</pubDate>
		<dc:creator>Chris Oldroyd</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Rumors]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[mobileme]]></category>
		<category><![CDATA[Streaming]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=61112</guid>
		<description><![CDATA[<em><a href="http://cdn.imore.com/images/stories/2011/04/iTunes-Streaming.jpg"></a></em>

<em>Reuters</em> is reporting that Apple has now completed work on its <a href="http://www.imore.com/2011/03/25/mobileme-include-music-locker-free/">rumored online music storage</a> and streaming service. <em>Reuters</em> also claim that Google is working on a similar service but]]></description>
			<content:encoded><![CDATA[<p><em><a href="http://cdn.imore.com/images/stories/2011/04/iTunes-Streaming.jpg"><img class="aligncenter size-medium wp-image-61113" title="iTunes Streaming" src="http://cdn.imore.com/images/stories/2011/04/iTunes-Streaming-400x270.jpg" alt="" width="400" height="270" /></a></em></p>

<p><em>Reuters</em> is reporting that Apple has now completed work on its <a href="http://www.imore.com/2011/03/25/mobileme-include-music-locker-free/">rumored online music storage</a> and streaming service. <em>Reuters</em> also claim that Google is working on a similar service but its plans have stalled; Apple will beat it to the launch. The source of this new information is cited as “several people familiar with both companies’ plans”.
<blockquote>Apple's plans will allow iTunes customers to store their songs on a remote server, and then access them from wherever they have an Internet connection, said two of these people who asked not to be named as the talks are still confidential.</blockquote>
A few question still need to be answered. When will this service actually launch? Will it be part of iOS 5? Will we see it announced as part of a revamped MobileMe service? How much will it cost to access this online music locker? What storage capacity will be offered?  No doubt we will have to wait until Apple actually announces the service to find out the answers to these questions.</p>

<p>More importantly, do you think that this is this the future for iTunes? Are you excited by the prospect of an online music storage and streaming service from Apple? Let us know in the comments!</p>

<p>[<a href="http://www.reuters.com/article/2011/04/21/us-apple-google-idUSTRE73K7A720110421">Reuters</a>]</p>
]]></content:encoded>
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		<slash:comments>29</slash:comments>
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		<item>
		<title>Apple buying 12 petabytes of storage for iTunes online</title>
		<link>http://www.imore.com/2011/04/06/apple-buying-12-petabytes-storage-itunes-online/</link>
		<comments>http://www.imore.com/2011/04/06/apple-buying-12-petabytes-storage-itunes-online/#comments</comments>
		<pubDate>Wed, 06 Apr 2011 18:07:50 +0000</pubDate>
		<dc:creator>Rene Ritchie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[datacenter]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[ipod touch]]></category>
		<category><![CDATA[itunes.com]]></category>
		<category><![CDATA[petabytes]]></category>
		<category><![CDATA[storage]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=59964</guid>
		<description><![CDATA[According to <em>Storage Newsletter</em>, Apple has purchased 12 petabytes (1 petabyte is 1024 terabytes, so over 12,000 terabytes) of storage from EMC's Isilon Systems, reported for use with iTunes]]></description>
			<content:encoded><![CDATA[<p><img src="http://cdn.imore.com/images/stories/2008/05/iphone_server_farm_matrix-400x221.jpg" alt="" title="Steve Jobs: Architect of the iPhone" width="400" height="221" class="size-medium wp-image-2544" /></p>

<p>According to <em>Storage Newsletter</em>, Apple has purchased 12 petabytes (1 petabyte is 1024 terabytes, so over 12,000 terabytes) of storage from EMC's Isilon Systems, reported for use with iTunes to store music, movies, TV, and other <a href="http://www.imore.com/tag/itunes.com/">media content online</a>.</p>

<p>Obviously this will be hugely expensive -- you don't buy this level of storage from Best Buy, after all -- but storing huge amounts of data with both staging, local, and off-site backup doesn't come cheap. If Apple wants to offer something similar to <a href="http://www.imore.com/2011/03/29/amazon-cloud-drive-cloud-player-music-services-announced-apple-left-dirt/">Amazon's Cloud Locker</a> service in the future, this much storage will certainly come in handy.</p>

<p>It's interesting Apple is choosing to go the Isilon route rather than use massive amounts of commodity drives the way Google does. Any data experts out there have a theory on that?</p>

<p>(And yes, if you're trying to figure out how many movies you could store on 12 PB we figure the answer is -- very nearly all of them.)</p>

<p>(<a href="http://www.storagenewsletter.com/news/business/apple-isilon-itunes">Storage Newsletter</a> via <a href="http://www.appleinsider.com/articles/11/04/06/apple_orders_12_petabytes_of_storage_for_itunes_video_content_report.html">AI</a>)</p>
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		</item>
		<item>
		<title>iPhone Live 144: No new iPhone</title>
		<link>http://www.imore.com/2011/04/01/iphone-live-144-no-new-iphone/</link>
		<comments>http://www.imore.com/2011/04/01/iphone-live-144-no-new-iphone/#comments</comments>
		<pubDate>Fri, 01 Apr 2011 06:20:44 +0000</pubDate>
		<dc:creator>Rene Ritchie</dc:creator>
				<category><![CDATA[iPhone Live]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[ios 5]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iphone 5]]></category>
		<category><![CDATA[iphone live]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=59438</guid>
		<description><![CDATA[<a href="http://cdn.imore.com/images/stories/2011/02/Screen-shot-2011-02-27-at-8.59.34-PM.png"></a>













    <a href="http://feeds.feedburner.com/PhoneDifferentPodcast">Our podcast feed</a>
    <a href="http://media.libsyn.com/media/phonedifferent/iphonelive144.mp3">Download Directly</a>
    <a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=261058960">Subscribe via iTunes</a>


Rene, Chad, and Georgia discuss WWDC 2011, the sellout and the fallout, no new iPhone 5 in June, no iOS 5 event]]></description>
			<content:encoded><![CDATA[<p><a href="http://cdn.imore.com/images/stories/2011/02/Screen-shot-2011-02-27-at-8.59.34-PM.png"><img src="http://cdn.imore.com/images/stories/2011/02/Screen-shot-2011-02-27-at-8.59.34-PM-400x356.png" alt="iPhone Live 140: iPad 2 Invasion!" title="iPhone Live 140: iPad 2 Invasion!" width="400" height="356" class="aligncenter size-medium wp-image-56827" /></a></p>

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<ul>
    <li><a href="http://feeds.feedburner.com/PhoneDifferentPodcast">Our podcast feed</a></li>
    <li><a href="http://media.libsyn.com/media/phonedifferent/iphonelive144.mp3">Download Directly</a></li>
    <li><a href="http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=261058960">Subscribe via iTunes</a></li>
</ul>

<p>Rene, Chad, and Georgia discuss WWDC 2011, the sellout and the fallout, no new iPhone 5 in June, no iOS 5 event in April, Amazon Cloud Player, updated apps, and how do you IM? This is iPhone Live!</p>

<p>Show notes and all the week's iPhone news after the break!</p>

<p><span id="more-59438"></span></p>

<h3>No new iPhone</h3>

<ul>
<li><a href="http://www.imore.com/2011/03/28/apple-confirm-wwdc-2011-june-610-future-ios-revealed/">Apple confirm WWDC 2011 will be June 6-10, future of iOS to be revealed, iPhone 5 to debut?</a></li>
<li><a href="http://www.imore.com/2011/03/28/iphone-5-june/">UPDATED: Will we get an iPhone 5 in June?</a></li>
<li><a href="http://www.imore.com/2011/03/28/apple-delay-iphone-5-ios-5-fall-2012/">Why would Apple “delay” iPhone 5, iOS 5 to fall or 2012?</a></li>
<li><a href="http://www.imore.com/2011/03/30/poll-apple-release-iphone-5-year/">Poll: If Apple doesn’t release an iPhone 5 this year what will you do?</a></li>
<li><a href="http://www.imore.com/2011/03/28/wwdc-2011-sold/">WWDC 2011 sells out in 10 hours!</a></li>
</ul>

<h3>iOS 5</h3>

<ul>
<li><a href="http://www.imore.com/2011/03/26/ios-5-coming-fall/">Could iOS 5 only be coming this fall?</a></li>
<li><a href="http://www.imore.com/2011/03/29/apple-include-systemwide-voice-control-ios-5-siri/">Apple to include system-wide, artificial intelligence-powered voice control in iOS 5?</a></li>
</ul>

<h3>Cloud Music</h3>

<ul>
<li><a href="http://www.imore.com/2011/03/29/amazon-cloud-drive-cloud-player-music-services-announced-apple-left-dirt/">Amazon Cloud Drive and Cloud Player music services announced</a></li>
<li><a href="http://www.imore.com/2011/03/29/amazon-cloud-music-launched-licenses-record-labels-fuming/">Amazon Cloud Music launched without licenses, has record labels fuming</a></li>
</ul>

<h3>News</h3>

<ul>
<li><a href="http://www.imore.com/2011/03/24/apple-airs-commercial-iphone-game-center/">Apple airs new commercial – If you don’t have an iPhone, you don’t have Game Center</a></li>
<li><a href="http://www.imore.com/2011/03/25/apple-releases-ios-431-iphone-ipad/">Apple releases iOS 4.3.1 for iPhone, iPad</a></li>
<li><a href="http://www.imore.com/2011/03/26/apple-airs-commercial-dont-iphone-dont-retina-display/">Apple airs 5th new commercial – If you don’t have an iPhone, you don’t have the Retina Display</a></li>
<li><a href="http://www.imore.com/2011/03/28/iphone-hit-british-summer-time-alarm-bugs/">iPhone hit by yet another daylight savings time alarm bug</a></li>
</ul>

<h3>Apps</h3>

<ul>
<li><a href="http://www.imore.com/2011/03/24/final-fantasy-iii-iphone-hits-app-store-16/">Final Fantasy III for iPhone hits App Store… at $16</a></li>
<li><a href="http://www.imore.com/2011/03/29/tipb-asks-im-iphone-ipad/">TiPb Asks: How do you IM on your iPhone or iPad?</a></li>
<li><a href="http://www.imore.com/2011/03/29/official-vimeo-app-iphone/">Official Vimeo app now available for iPhone</a></li>
<li><a href="http://www.imore.com/2011/03/29/bitesms-updated-include-textfreek-integration-ios-43-compatibility-jailbreak/">biteSMS gets updated [jailbreak]</a></li>
</ul>

<h2>Hosts</h2>

<ul>
<li><a href="http://www.twitter.com/reneritchie/">@reneritchie</a></li>
<li><a href="http://www.twitter.com/GeorgiaTiPb/">@GeorgiaTiPb</a></li>
<li><a href="http://twitter.com/ichadman/">@iChadman</a></li>
</ul>

<h3>Credits</h3>

<p>Thanks to the <a href="http://store.imore.com">TiPb iPhone accessory store</a> for sponsoring the podcast, and to everyone who showed up for the live chat!</p>

<p>Our music comes from the following sources:
<ul>
    <li><a href="http://www.sneakmove.com/audio/I%20Called%20You%20-%20iphone%20remix.mp3">I Called You -- iPhone Remix</a> by <a href="http://www.myspace.com/pbl3">Pete Leidy</a></li>
via <a href="http://sneakmove.com/2007/01/winner-is.html">Sneakmove iPhone Ringtone Challenge</a></ul></p>
]]></content:encoded>
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		<slash:comments>24</slash:comments>
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		<item>
		<title>Amazon Cloud Music launched without licenses, has record labels fuming</title>
		<link>http://www.imore.com/2011/03/29/amazon-cloud-music-launched-licenses-record-labels-fuming/</link>
		<comments>http://www.imore.com/2011/03/29/amazon-cloud-music-launched-licenses-record-labels-fuming/#comments</comments>
		<pubDate>Tue, 29 Mar 2011 22:31:00 +0000</pubDate>
		<dc:creator>Rene Ritchie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[streaming music]]></category>
		<category><![CDATA[The competition]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=59348</guid>
		<description><![CDATA[<a href="http://cdn.imore.com/images/stories/2011/03/Amazon-Cloud.jpg"></a>

Turns out <a href="http://www.imore.com/2011/03/29/amazon-cloud-drive-cloud-player-music-services-announced-apple-left-dirt/">Amazon might have beaten Apple in the online music locker race</a> by sprinting off the blocks well before the whistle was ever blown, at least if the stunned]]></description>
			<content:encoded><![CDATA[<p><a href="http://cdn.imore.com/images/stories/2011/03/Amazon-Cloud.jpg"><img class="aligncenter size-medium wp-image-59291" title="Amazon Cloud Music launched without licenses, has record labels fuming" src="http://cdn.imore.com/images/stories/2011/03/Amazon-Cloud-400x274.jpg" alt="Amazon Cloud Music launched without licenses, has record labels fuming" width="400" height="274" /></a></p>

<p>Turns out <a href="http://www.imore.com/2011/03/29/amazon-cloud-drive-cloud-player-music-services-announced-apple-left-dirt/">Amazon might have beaten Apple in the online music locker race</a> by sprinting off the blocks well before the whistle was ever blown, at least if the stunned reactions by music labels are to be believed. <em>Reuters</em> reports:</p>

<blockquote>
  <p>Music labels were informed of the plans last week. Only later did Amazon address the issue of negotiating licenses, one source close to the discussions said. That executive called the move "somewhat stunning" and noted that some within the media industry said the service might be illegal.</p>
  
  <p>"I've never seen a company of their size make an announcement, launch a service and simultaneously say they're trying to get licenses," said the executive, who requested anonymity because the discussions were not public.</p>
</blockquote>

<p>I'm no proponent of the music labels, their myopic view of technology, their contempt for their own consumers, and their constant attempts to make us pay over and over again for the same content, but this might just explain how Amazon was able to launch so quickly. If Apple, Google and others are waiting to get licenses -- or have been waiting for months or years -- Amazon going without them is certainly a head start.</p>

<p>Ironically, the music industry has given Amazon head starts in the past -- including early access to DRM-free songs and cheaper price-points -- in order to bolster competition and try to reduce iTunes' market share. That they didn't this time is interesting, as will be the record labels' response.</p>

<p>Whether you agree with the music industry's position or not (and personally I hope they continue sinking into the same Jurassic tar pit their dinosaur brethren did eons ago), does the lack of proper licensing -- and any uncertainty it might create -- change the likelihood of you using Amazon's new cloud music service? And if Amazon gets away with it, will Apple decide to skip the process as well and launch sooner rather than later?</p>

<p>[<a href="http://finance.yahoo.com/news/Amazon-faces-backlash-over-rb-3699819521.html">Yahoo!</a>]</p>
]]></content:encoded>
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		<slash:comments>37</slash:comments>
		</item>
		<item>
		<title>Amazon Cloud Drive and Cloud Player music services announced</title>
		<link>http://www.imore.com/2011/03/29/amazon-cloud-drive-cloud-player-music-services-announced-apple-left-dirt/</link>
		<comments>http://www.imore.com/2011/03/29/amazon-cloud-drive-cloud-player-music-services-announced-apple-left-dirt/#comments</comments>
		<pubDate>Tue, 29 Mar 2011 12:20:30 +0000</pubDate>
		<dc:creator>Chris Oldroyd</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[mobileme]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[The competition]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=59290</guid>
		<description><![CDATA[<a href="http://cdn.imore.com/images/stories/2011/03/Amazon-Cloud.jpg"></a>

Amazon surprised the tech world last night by announcing Cloud Drive and Cloud Player services for streaming music to various platforms. Amazon has stolen a march on Apple after we]]></description>
			<content:encoded><![CDATA[<p><a href="http://cdn.imore.com/images/stories/2011/03/Amazon-Cloud.jpg"><img class="aligncenter size-medium wp-image-59291" title="Amazon Cloud" src="http://cdn.imore.com/images/stories/2011/03/Amazon-Cloud-400x274.jpg" alt="" width="400" height="274" /></a></p>

<p>Amazon surprised the tech world last night by announcing Cloud Drive and Cloud Player services for streaming music to various platforms. Amazon has stolen a march on Apple after we heard the other day that Apple was supposedly <a href="http://www.imore.com/2011/03/25/mobileme-include-music-locker-free/">planning to launch a similar service</a> very soon.</p>

<p>The Amazon service will allow you to upload your existing music collection, as well as tracks purchased through Apple’s iTunes or any other medium to the “Cloud Locker.” All Amazon account holders will automatically be given 5GB of online storage which can be increased to 20GB either by paying for more storage or buying an MP3 album from Amazon. Music purchased through Amazon will be automatically added to the Cloud Locker and will not count towards your storage quota. Music can be stored as either MP3 or AAC and in its original bitrate; so there will be no loss in quality. The service also allows you to store other media such as photographs, videos and documents.</p>

<p>The Cloud Player, the playback part of the service, is available either through a desktop web browser such as Safari, Chrome, Firefox and Internet Explorer, or as part of the Amazon MP3 application on Android phones. </p>

<p>Amazon Cloud Drive seems to be accessible internationally while Cloud Player is currently blocked outside the US. (This is likely due to licensing issues and may take a long time to resolve -- they've barely expanded Amazon MP3 in the last 3 years.)</p>

<p>Amazon does not appear to be allowing access through iPhone, iPod touch or iPad Safari at the moment either. (Some readers are saying you can hit the download link to stream the music via Safari's built-in QuickTime X player, just like any MP3 link but we can't confirm that yet -- let us know in comments!). Whether Amazon chooses to properly open up access to Mobile Safari, or whether they'll try to include Cloud Player into an iOS app is unknown. Even if Amazon makes an app, would Apple allow it into the App Store or would it be seen as a direct competitor to iTunes?</p>

<p>What do you think of the Amazon Cloud Locker? Do you think Apple will announce a service as flexible as this? Let us know in the comments!</p>

<p>[<a href="http://phx.corporate-ir.net/phoenix.zhtml?c=176060&amp;p=irol-newsArticle&amp;ID=1543596&amp;highlight=">Amazon PR</a>]</p>
]]></content:encoded>
			<wfw:commentRss>http://www.imore.com/2011/03/29/amazon-cloud-drive-cloud-player-music-services-announced-apple-left-dirt/feed/</wfw:commentRss>
		<slash:comments>51</slash:comments>
		</item>
		<item>
		<title>Apple unveiling iTunes cloud services and wireless syncing soon?</title>
		<link>http://www.imore.com/2010/07/02/apple-unveiling-itunes-cloud-wireless-syncing/</link>
		<comments>http://www.imore.com/2010/07/02/apple-unveiling-itunes-cloud-wireless-syncing/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 14:50:50 +0000</pubDate>
		<dc:creator>Jeremy Sikora</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Rumors]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[cloud services]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[syncing]]></category>
		<category><![CDATA[Wireless]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=33294</guid>
		<description><![CDATA[<a href="http://www.imore.com/2010/02/19/hulu-ipad-subscription-service/iphone_media-model-3/" rel="attachment wp-att-21891"></a>

<em>BGR</em> is reporting that one of their reliable sources is claiming to know Apple's <a href="http://www.imore.com/tag/itunes/">iTunes</a> is going to the cloud and soon. The source states these cloud capabilities will be]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.imore.com/2010/02/19/hulu-ipad-subscription-service/iphone_media-model-3/" rel="attachment wp-att-21891"><img src="http://cdn.imore.com/images/stories/2010/02/iphone_media-model-400x302.jpg" alt="" title="iphone_media-model" width="400" height="302" class="aligncenter size-medium wp-image-21891" /></a></p>

<p><em>BGR</em> is reporting that one of their reliable sources is claiming to know Apple's <a href="http://www.imore.com/tag/itunes/">iTunes</a> is going to the cloud and soon. The source states these cloud capabilities will be broken down into 3 separate groups:</p>

<ul>
<li>Streaming music and movies from Apple’s servers to your computers, devices, etc.</li>
<li>Streaming music and movies from your home computers to your other computers, remote devices, etc.</li>
<li>Wireless iTunes syncing with devices</li>
</ul>

<p>Is this the fabled <a href="http://www.imore.com/tag/itunes.com/">iTunes.com</a> we've been hearing about for a while now, and if so, when can we expect all of these exciting new iTune features? Our best guess - Apple's yearly fall event, which as you may already know is all about the iPod and music. BGR's tipster even added we will see Apple introduce “two new devices with camera/camcorder capabilities.” </p>

<p>One might be that new <a href="http://www.imore.com/tag/apple-tv/">iOS Apple TV</a> we've heard rumored before. The other...? Speculate in the comments below!</p>

<p>[<a href="http://www.boygeniusreport.com/2010/07/01/exclusive-apple-itunes-in-the-cloud-definitely-happening-soon-wireless-syncing/">BGR</a>]</p>
]]></content:encoded>
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		<slash:comments>17</slash:comments>
		</item>
		<item>
		<title>Next Apple TV to adopt iPhone OS, cloud storage, $99 price</title>
		<link>http://www.imore.com/2010/05/28/apple-tv-adopt-iphone-os-cloud-storage-99-price/</link>
		<comments>http://www.imore.com/2010/05/28/apple-tv-adopt-iphone-os-cloud-storage-99-price/#comments</comments>
		<pubDate>Fri, 28 May 2010 15:21:58 +0000</pubDate>
		<dc:creator>Rene Ritchie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[apple tv]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[iphone OS]]></category>
		<category><![CDATA[itunes.com]]></category>
		<category><![CDATA[Streaming]]></category>

		<guid isPermaLink="false">http://www.tipb.com/?p=29395</guid>
		<description><![CDATA[If rumors are to be believed, the next Apple TV is going to adopt the iPhone OS, eschew local drives for cloud storage, and hit a $99 price point.

TiPb's]]></description>
			<content:encoded><![CDATA[<p><img src="http://cdn.imore.com/images/stories/2010/02/apple_tv_iphone_os.jpg" alt="Apple TV should run iPhone OS concept" title="Apple TV should run iPhone OS concept" width="400" height="278" class="aligncenter size-full wp-image-22025" /></p>

<p>If rumors are to be believed, the next Apple TV is going to adopt the iPhone OS, eschew local drives for cloud storage, and hit a $99 price point.</p>

<p>TiPb's been wondering out loud about putting the <a href="http://www.imore.com/2010/02/22/apple-tv-switch-iphone-os/">iPhone OS on the Apple TV</a> for a while now, so obviously we're excited to hear that may be on the table. Sure, figuring out how to translate the current multitouch input methods of the iPad and iPhone to something that works on a 60" from 10' away but having Safari and <em>apps and games</em> on the platform will be more than worth the effort.</p>

<p>I typically stream to my current Apple TV and never use the hard drive on the machine, so the idea of streaming from iTunes.com or whatever cloud-solution Apple eventually rolls out is compelling. Obviously it will require some local storage to cache data for a smooth user experience, and users should be able to keep a copy of the things they buy if they so choose (sorry Hollywood).</p>

<p>$99 price? That starts to be mainstream... or would if it could replace DVR boxes and set top boxes. As it is, sitting on top of another box (or several) still makes it a tad complex for average users. Cable and satellite providers won't be giving up control of their content or experience any time soon, however, so at least cheap mitigates that for now.</p>

<p>And no, it's reportedly been in the pipeline for a while so it's not a response to <a href="http://www.imore.com/2010/05/25/google-tv-runs-ipadlike-chipset-apple-tv/">Google TV</a> -- though the sudden leak of information about it certainly might be...</p>

<p>UPDATE: Daring Fireball pegs the codename for this next generation Apple TV as K66.</p>

<p>Want one?</p>

<p>[<a href="http://www.engadget.com/2010/05/28/the-next-apple-tv-revealed-cloud-storage-and-iphone-os-on-tap/">Engadget</a>, <a href="http://daringfireball.net/linked/2010/05/28/engadget-k66">Daring Fireball</a>]</p>
]]></content:encoded>
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		<slash:comments>35</slash:comments>
		</item>
		<item>
		<title>Android vs. iPhone: Which Does a Better Job Syncing to the Cloud?</title>
		<link>http://www.imore.com/2008/10/17/android-vs-iphone-which-does-a-better-job-syncing-to-the-cloud/</link>
		<comments>http://www.imore.com/2008/10/17/android-vs-iphone-which-does-a-better-job-syncing-to-the-cloud/#comments</comments>
		<pubDate>Fri, 17 Oct 2008 15:55:39 +0000</pubDate>
		<dc:creator>Dieter Bohn</dc:creator>
				<category><![CDATA[Banner]]></category>
		<category><![CDATA[Editorial]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[contacts]]></category>
		<category><![CDATA[gmail]]></category>
		<category><![CDATA[iphone vs android]]></category>
		<category><![CDATA[mobileme]]></category>
		<category><![CDATA[setup]]></category>

		<guid isPermaLink="false">http://www.theiphoneblog.com/?p=4999</guid>
		<description><![CDATA[The <a href="http://androidcentral.com/2008/10/t-mobile-g1-reviews-galore/">Reviews of the Android G1 Phone</a> on T-Mobile are out and the verdicts are generally as follows: <em>Partly Cloudy1, but forecasting big things to come</em>.  We're not going]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter" src="http://www.imore.com/images/stories/2008/10/iphone-android-ufc.png" border="0" alt="iphone_android_ufc.png" width="380" height="325" /></p>

<p>The <a href="http://androidcentral.com/2008/10/t-mobile-g1-reviews-galore/">Reviews of the Android G1 Phone</a> on T-Mobile are out and the verdicts are generally as follows: <em>Partly Cloudy<sup>1</sup>, but forecasting big things to come</em>.  We're not going to try to hit every point just yet, but there's one point where this "Sidekick for Grownups" has what appears to be a real advantage over everybody else: dead-simple cloud setup.</p>

<p>So compared to the iPhone, just how good is the setup on the G1?  The answer is: Depends on whether or not you're a Gmail type of person.</p>

<p>Yeah, "depends" isn't exactly a clear answer, so follow us after the break for a bit more on whether the G1 is PIM Push Paradise compared to MobileMe's Mechanized Movement of information.</p>

<p>(<sup>1</sup><em>Sorry, could help myself with that pun</em>)</p>

<p><span id="more-4999"></span></p>

<h2>Android vs. iPhone for Gmail Users</h2>

<h3>Gmail and the G1</h3>

<p><img src="http://www.imore.com/images/stories/2008/10/picture-6.png" border="0" alt="Picture 6.png" width="147" height="65" align="right" /></p>

<p>With the G1, you simply punch in your Google credentials and wait a few and <em>boom</em>, you have push Gmail, Push Contacts, and Push Calendar.  If you're already a Gmail lover, this is pretty much la creme de la creme.  The Gmail client on the G1 is getting very high marks, works just like Gmail on the web, and is generally tops.</p>

<p>Unfortunately, the other two parts of Gmail's Sync -- Contacts and Calendar -- aren't as hot.  <a href="http://www.engadget.com/2008/10/16/t-mobile-g1-review-part-2-software-and-wrap-up/">Engadet notes</a> that what Google does to your contacts is a crime: it mucks them up by first being difficult to work with on their web-based contact manager <em>and</em> mucks them up double-time by automatically adding email addresses of people you've sent mail to more than a couple times.</p>

<p>The result (and I know this from personal Google Contacts Syncing experience) is your address book pretty much becomes a hellacious mess.  Your only options are to either be eternally vigilant about the state of your contacts or to just let the darn thing go and hope that you can search through it fairly quickly.</p>

<p>The calendar app on the G1 is also getting mixed reviews, as folks are finding it better for viewing than they are for data entry.  In this sense, it's not all that different than the iPhone.</p>

<h3>Gmail and the iPhone</h3>

<p><img src="http://www.imore.com/images/stories/2008/10/01481879-842c-46a8-abb5-22bde2dc02a8.jpg" border="0" alt="01481879-842C-46A8-ABB5-22BDE2DC02A8.jpg" width="153" height="282" align="right" /></p>

<p>We'll start this with a caveat -- we're not going to count Google's excellent iPhone-centric web interfaces here, just the native stuff.  Although I still think that the G1 won't stop <a href="http://phonedifferent.com/2008/01/googles_iphone_fixation.html">Google's iPhone fixation</a> and that means continued iPhone support and improvements, we want to compare (ahem) apples to apples.</p>

<p>Up until the introduction of the G1, the best mobile email client for Gmail has been the iPhone -- bar none.  Gmail's famously wonky IMAP rarely gives the iPhone fits (<a href="http://www.imore.com/2008/09/29/got-fetch-popimap-email-broken-in-iphone-21/">though it certainly does happen from time to time</a>) and the iPhone's rather clever method of only loading a folder when you enter it (and only loading the most recent 25 at that) mean that it <a href="http://www.wpcentral.com/articles/gmail_adds_tweaks_to_imap.html">doesn't suffer from the tragic "All Mail" problem</a>).  In all -- Gmail on the iPhone is great.</p>

<p>Except, that is, if you're looking for push email.</p>

<p>Pushing Gmail to the iPhone is basically an invitation to suffering because there are only three email systems that push email to the iPhone: Yahoo!, MobileMe and Exchange.  If you want your Gmail pushed, you need to forward a copy of all messages to a Yahoo!, MobileMe or Exchange account and then set that up on your iPhone.  There are then nasty hacks to get your "from" address right, but still no good way to deal with folders/labels.</p>

<p>Now -- contacts and calendars are also a world of fun.  If your stuff lives in Google, you are going to need to find solutions to sync them to your desktop.  Once that happens, however, you're golden as you can set up MobileMe on both PC and Mac to push the info out to your smartphone.  It's not an ideal, direct-push solution, but it works pretty well for most people.</p>

<p>On a Mac, you can sync the address book directly to Google (with the above-mentioned pain) and for Calendar you need to use something like the excellent <a href="http://spanningsync.com/">Spanning Sync</a> software for calendars.</p>

<p>On a PC, check out <a href="http://oggsync.com/">OggSync</a> for calendars.  For Contacts iTunes itself will let you sync to Google.</p>

<p>In both cases, where you really need to start is at our how-to article "<strong><a href="http://www.imore.com/2008/07/07/switching-to-iphone-how-to-move-your-contacts-calendar-and-email-to-the-iphone-wait-a-thon/"> Switching to iPhone: How To Move Your Contacts, Calendar, Email, Bookmarks, and Photos to the iPhone</a></strong>"</p>

<p>So as you can see by the length of this section, if your data lives in Gmail, the G1 is a lot better.</p>

<h3>Advantage: G1</h3>

<h2>Android vs. iPhone for MobileMe or Exchange Users</h2>

<h3>MobileMe or Exchange and the G1</h3>

<p><img src="http://www.imore.com/images/stories/2008/10/picture-71.png" border="0" alt="Picture 7.png" width="175" height="154" align="right" /></p>

<p>Okay, we've said it before and we'll say it again: one huge advantage the iPhone has is that while Google loves the iPhone and provides a huge number services for it, the G1 gets nothing in return from Apple. So, in a way, <a href="http://www.imore.com/2008/09/25/iphone-vs-android-top-5-wins-and-losses/">every iPhone user gets the best of both worlds</a> (<em>four worlds</em> if we count Exchange and Yahoo!). That's a pretty compelling competitive advantage. </p>

<p>So, if your data lives in MobileMe or Exchange/Outlook and you want to get it onto the G1, things are going to be dicey for awhile.  There is no default sync client out yet, though <a href="http://theregoesdave.com/2008/09/24/funambol-enables-contact-syncing-for-g1-and-android-phones/">3rd parties like Funambol are creating ways to sync</a> In the short term, here are your options of you don't want to just switching everything over to Gmail:</p>

<p>With email you have two choices:</p>

<ol>
<li>Forward to Gmail for Push, but use Android's IMAP email program (yes, it's separate from the other email client) to send.  You may also be able to use the G1's Gmail program to send if the Gmail program works with Gmail's "Send As" feature (we don't know yet).</li>
<li>Just settle for Android's IMAP email program for both receiving and sending.  In this case, you're giving up push email.</li>
</ol>

<p>So that's not ideal.  For contacts and calendar, you're actually going to be in the same boat that iPhone users are in with regard to Gmail -- namely finding a way to sync your desktop information up to Google so you can sync it down to the G1.</p>

<h3>MobileMe or Exchange and the iPhone</h3>

<p><img src="http://www.imore.com/images/stories/2008/10/iphone-20-activesync.jpg" border="0" alt="iphone_20_activesync.jpg" width="175" height="141" align="right" /></p>

<p>Despite the well-known early issues with MobileMe, everything's pretty-well shaken out now.  You enter in your sync information, you wait a tic, and <em>boom</em>, everything from Email to Contacts to Calendar is sync'd and pushing.</p>

<p>Now, setting up either MobileMe or Exchange on the iPhone isn't as simple as the one-time process on the G1, but it's still pretty straightforward.  Once again, TiPb has your back:</p>

<ol>
<li><a href="http://www.imore.com/2008/07/13/walkthrough-exchange-activesync-on-your-iphone-20/">How to Set up Exchange ActiveSync on the iPhone</a></li>
<li><a href="http://www.imore.com/2008/07/11/mini-review-mobileme/">How to set up MobileMe on the iPhone</a>.</li>
</ol>

<h3>Advantage: iPhone</h3>

<h2>Android vs. iPhone for Everybody Else</h2>

<p>What, no push email solution for you?  Love Yahoo?  Love Hotmail?  What's the over/under in this competition?</p>

<h3>Everybody else and the G1</h3>

<p>Basically your best options for email are the ones we laid out for MobileMe or Exchange and the G1: Use the G1's sub-par IMAP email client or forward stuff to Gmail.  To sync the other stuff, find a way to sync it from your desktop to Google as described above in the Gmail and the iPhone section.</p>

<p>Here's the notable thing with the G1, though: since it's a completely open platform, there's <em>no</em> reason that Yahoo or Microsoft or, well, or <em>anybody</em> couldn't create push and sync solutions for the Android Platform.  It's entirely feasible that Yahoo could create a version of Yahoo Go! for Android that would seamlessly sync your email, contacts, and calendar the G1.  It hasn't happened yet, but don't be surprised when it does. (Though we won't hold our breath waiting for Apple to develop a MobileMe solution for the G1...)</p>

<h3>Everybody else and the iPhone</h3>

<p>Here the situation is also not great, but it's pretty good.  Yahoo users can get their email pushed out to the iPhone, everybody else can just set up email manually.  Those folks won't have push, but thankfully the iPhone's email client is pretty good.</p>

<p>For contacts and calendar, well, you're either going to have to sync manually via iTunes or buy into MobileMe or Exchange in some way.</p>

<p>We're going to call this one a Tie with a possible KO in the future if Android sync apps come out.  Syncing desktop to Google can be a pain for some whereas the iPhone at least gives you the option of wired sync.</p>

<h3>Advantage: Tied (for now)</h3>

<h2>Conclusion</h2>

<p>For Google-lovers, the G1 clearly offers better cloud and sync.  For MobileMe and Exchange, the iPhone clearly wins out. If you want the trifecta of Google and Exchange/MobileMe goodness, the iPhone also has that edge. For the rest, it's a bit of a (ugly) tie, but the way things look platform-wise the G1 has more potential there.  In all, the best way Apple can close that potential gap is to open up the iPhone to more syncing solutions from other companies.  We're not holding our breath. We are holding out a little bit of hope, though: if Andoid really does take off, Apple just might feel compelled to respond by opening up their platform.</p>

<p>One last footnote: Why do Apple and Google hate ToDo and Notes?  Back when Palm invented the Palm Pilot, Personal Information Management (PIM) was a 4-legged table: Contacts, Calendar, ToDo, and Notes.  While we're more than happy to see that Email has been added to that equation, when are we going to get those forgotten PIM essentials on modern platforms?</p>
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		<title>Apple Launches MobileMe: ActiveSync + Web 2.0 Apps For the Rest of Us!</title>
		<link>http://www.imore.com/2008/06/09/apple-launches-mobileme-activesync-web-20-apps-for-the-rest-of-us/</link>
		<comments>http://www.imore.com/2008/06/09/apple-launches-mobileme-activesync-web-20-apps-for-the-rest-of-us/#comments</comments>
		<pubDate>Mon, 09 Jun 2008 19:48:01 +0000</pubDate>
		<dc:creator>Rene Ritchie</dc:creator>
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		<description><![CDATA[<a href="http://www.imore.com/2008/06/09/wwdc-2008-live-meta-blog/">During the 2008 WWDC Keynote today</a>, Apple VP of Marketing, Phil Schiller, confirmed the rumors of a .Mac maga-revamp in the form of MobileMe.

Apple's answer both to previous]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.imore.com/images/stories/2008/06/iphone_mobile_me_confirmed.jpg" alt="Apple Announces .Mac is now MobileMe" title="Apple Announces .Mac is now MobileMe" width="458" height="278" class="aligncenter size-full wp-image-2728" /></p>

<p><a href="http://www.imore.com/2008/06/09/wwdc-2008-live-meta-blog/">During the 2008 WWDC Keynote today</a>, Apple VP of Marketing, Phil Schiller, confirmed the rumors of a .Mac maga-revamp in the form of MobileMe.</p>

<p>Apple's answer both to previous critiques of the admittedly out-dated .Mac service, and the expected cloud computing boom (see Android, Google), <a href="http://www.apple.com/mobileme/features/">MobileMe features</a> ActiveSync-like "push" email, calendar, and contacts syncing between your iPhone (or iPod Touch) and your Mac or PC, or via any web browser with some pretty spectacular looking Web 2.0/AJAX style online apps. It also adds photo syncing, clearly targeting consumers.</p>

<p>iDisk (the online storage service) gets a bump to 20GB, and goes fully online as well. Mac user? Still enjoy the Mac sync, iWeb, and Back-to-my-Mac that you know (and I) love.</p>

<p>Launching in July in time for <a href="http://www.imore.com/2008/06/09/iphone-3g-release-date-july-11th-price-199-and-299-3g-gps-want/">the new iPhone 3G</a>, and priced at the same $99 as .Mac, it still smacks the expensive, but if your don't have Exchange, and value highly polished syncing and web-based solutions, this might just be the service for you.</p>

<p>Existing .Mac customers will be rolled into MobileMe -- <a href="http://www.apple.com/ca/mobileme/migrating/">see Apple's migration page for details</a> -- with a choice of maintaining their old @mac.com address, or the new @.me equivalent.</p>

<p>For more, go to <a href="http://www.me.com/">me.com</a> (which will redirect you to <a href="http://www.apple.com/mobileme/">Apple.com/MobileMe</a>), where a handy-dandy MobileMe guided tour awaits!</p>
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		<title>Top 5 Things the iPhone Could Learn from the Competition - Wait-a-Thon!</title>
		<link>http://www.imore.com/2008/05/27/top-5-things-the-iphone-could-learn-from-the-competition-wait-a-thon/</link>
		<comments>http://www.imore.com/2008/05/27/top-5-things-the-iphone-could-learn-from-the-competition-wait-a-thon/#comments</comments>
		<pubDate>Tue, 27 May 2008 13:42:41 +0000</pubDate>
		<dc:creator>Rene Ritchie</dc:creator>
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		<guid isPermaLink="false">http://www.theiphoneblog.com/?p=2464</guid>
		<description><![CDATA[<em>[Note: This a a <a href="http://www.imore.com/2008/03/07/app-wait-a-thon-win-100-in-itunes-gift-cards/">Wait-A-Thon post!</a> Comment on this post -- or any post tagged "Wait-a-Thon" -- for your chance to win a $100 iTunes Gift Card! Note that you </em>]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.imore.com/images/stories/2008/05/what_the_iphone_could_learn.jpg" alt="What the iPhone Could Learn From the Competition" title="What the iPhone Could Learn From the Competition" width="500" height="500" class="aligncenter size-full wp-image-2467" />
<em>[Note: This a a <a href="http://www.imore.com/2008/03/07/app-wait-a-thon-win-100-in-itunes-gift-cards/">Wait-A-Thon post!</a> Comment on this post -- or any post tagged "Wait-a-Thon" -- for your chance to win a $100 iTunes Gift Card! Note that you must post with a valid and real email address so we can send you your prize -- no switching!]</em></p>

<p>No need for double-takes. You didn't click the wrong link. Just breath, dig deeply, and stick with me for a moment. Yes, you really are still reading the iPhone blog.</p>

<p>For a 1.0 device, the iPhone knocked the ball -- if not out of the park -- soundly into the fence, and sent a complacent industry fumbling and flurrying to catch it. But no device, not even from Apple, could get everything perfect the first time at bat. Now, I've pretty much staked my turf here by playfully <a href="http://www.imore.com/category/this-week-in-schadenfreude/">poking a little bit of fun at the competition</a> but, truth be known, when they're not <a href="http://www.imore.com/tag/iclone/">wasting their time on iClones</a> every platform and handset has some great -- even killer -- features to recommend it. In that spirit, here's my top 5 list of what Apple should seriously consider stealing... er... learning from the competition if they want to hit a home run with 2.0 and beyond...</p>

<p><span id="more-2464"></span></p>

<p><strong>5. Blackberry's Email Management</strong></p>

<p>RIM is the undeniably #1 in smartphone market share, but they come in at #5 on my list for the simple reason that, while what they do well they do phenomenally well, as a platform I think that very maturity has led to little innovation, and hence little (and narrow) potential to mine for iPhone improvements.</p>

<p>That said, they are the email monster for a reason. With one major caveat, nobody does email bigger or better than Blackberry and while Twitter, IM, VoIP, video chat, and other technologies old and new battle it out for communication domination, email remains the mainstay of the mainstream, business and consumer alike, and in that regard Apple has something important to learn from Blackberry.</p>

<p><em>What Blackberry Does Right</em></p>

<p>Blackberry does email to the point where the two are almost synonymous. Push notwithstanding, when it comes to managing email, the Blackberry is a beast. It's simply the best there is at what it does.</p>

<p><em>What Apple Could Do Better</em></p>

<p>RIM uses a centralized Network Operations Center (NOC) to handle all Blackberry messaging everywhere, providing true, near-instantaneous "push" to thousands and thousands of <a href="http://www.crackberry.com/">Crackberrians</a> each and every moment. But here's that major caveat: it's a single point of failure. <a href="http://www.google.com/search?client=safari&#038;rls=en-us&#038;q=site:crackberry.com+outage&#038;ie=UTF-8&#038;oe=UTF-8">Outages</a>, from carrier to regional to network-wide have increasingly plagued the service, as have <a href="http://crackberry.com/indian-government-gets-ok-rim-monitor-blackberry-network">privacy and security concerns</a>.</p>

<p>With the upcoming 2.0 update, the iPhone <a href="http://www.imore.com/2008/03/06/apple-to-rim-you-been-served/">will support the ActiveSync</a> "push" technology Apple licensed from Microsoft. ActiveSync eschews the "one NOC to manage it all" and instead  simulates "push" between local Exchange Server and mobile client -- in this case, the iPhone. If someone else's Exchange Server -- even Microsoft's in Redmond -- goes down, it effects your iPhone service not one bit.</p>

<p>That just leaves the iPhone MobileMail app itself. Fairly easy to set up and use, it still remains a challenge to manage multiple accounts and messages.  Better mass-mail handling, especially for important functions like delete, is imperative (and is <a href="http://www.imore.com/2008/03/10/iphone-20-mass-mail-delete-ppt-quickview-and-spotlight/">rumored to be coming with 2.0</a> as well). </p>

<p>Beyond that, however, better organization is needed. A single, unified inbox, like the one on the desktop Mail.app would be a great first step, followed by the ability to hide selected, seldom-used IMAP folders to clear up some clutter.</p>

<p>Speaking of IMAP, since MobileMail can "see" IMAP folders for Calendar, Apple Mail To Do, etc. better integration with the iPhone Calendar and Notes application (and dare we dream -- Task app?), seems natural given what's been done in OS X 10.5 Leopard's Mail.app.</p>

<p>And since the spammers seem intent on mail-bombing the internet back to the stone age, some client-side anti-spam filters would also be most welcome.</p>

<p>Taken together, these improvements would go a long way to making the iPhone king of the next email generation.</p>

<p><strong>4. Palm's Click Counting</strong></p>

<p>We want powerful, we want beautiful, and -- dangit! -- we want drop dead easy to use. Great design is functional design, great user experience is intuitive, almost transparent experience. Apple nails this to a large degree. <a href="http://www.imore.com/2008/05/02/top-10-reasons-the-iphone-is-incomparable-wait-a-thon/">I've said it before</a>, but my two-and-a-half year old godson can pretty much navigate his way around the iPhone, from pictures to camera to notes (his ABCs) to calculator (his 123s) which unbelievable ease and accomplishment. But there remain a few problem areas.</p>

<p>Palm OS, dinosaur that it is, has legendary ease of use. Rumor has it that early Palm developers, like co-founder Jeff Hawkins, literally counted each and every "click" it took for a user to accomplish a task, and did everything possible to optimize and minimize that number. It has failed miserably to keep up with the times, but in a few key ways (no pun intended!) it's still timeless.</p>

<p><em>What Palm Does Right</em></p>

<p>Palm understands moving around a mobile device like nobody else. Almost every task can be accomplished with just a few touches, clicks, or key presses. <a href="http://www.imore.com/2008/05/05/iphone-at-work-the-business-case-wait-a-thon/">Brian has already covered</a> the ease of entering appointment/calendar data on in the constantly-saved model of the Palm OS, and I'd add past innovations like photo speed dialing (which seems a natural for the iPhone, and ironically was a Palm innovation for their first Windows Mobile device, and requires a 3rd party add on for Palm's own OS!). <a href="http://www.treocentral.com">TreoCentral.com</a> no doubt has many more examples. Though perhaps not as practical on an all-touch device, even little things like typing to begin a contact search or call are all time-saving techniques mastered by the Zen of Palm, and a spirit the iPhone could easily learn.</p>

<p><em>What Apple Could do Better</em></p>

<p>In addition to being so old its joints creak and crack every time it turns around, the Palm OS lacks the power to deliver a modern user experience, and bizarrely lacks standardization even across its own device platform (besides the aforementioned lack of photo dialing on the Palm side, GSM and CDMA phones have sported different dialing apps, some modernized while others are left to languish in whatever layer of hell 1990 monochrome aliased bitmaps are condemned).</p>

<p>Adding photo dialing to the iPhone would be trivial. All the Quartz and Core Graphics/Animation services are there, just begging for an Apple take.</p>

<p>Likewise improved calendar entry: tapping on an empty slot should bring up a New Event editor the same way tapping on a filled one brings up a viewer. And data should be saved automatically unless specifically cancelled. The mobile world is both more prone to interruptions and less forgiving of them, after all.</p>

<p>The sideways flick currently used to move between photos, Weather app cities, and other information surfaces could be leveraged more widely as well to speed up functionality. Let me flick between album lists while a song is playing, or email folders from one account to the next.</p>

<p>Digging down into, and backing up out of stacked screens is so iPod Classic.</p>

<p><strong>3. Windows Mobile/HTC Speeds, Feeds, and Divergent Needs</strong></p>

<p>As any <a href="http://www.wpcentral.com">WMExpert</a> would tell you, Windows Mobile -- in Microsoft's most favoritist model -- is not a product but a platform. So, I'm adding in stalwart hardware manufacturer HTC to round out the reference. Before we get too deeply into that, however, it's worth remembering that the Microsoft model makes for an almost diametrically opposed situation to Apple's. At the time of this writing, there is only 1 iPhone model, from 1 manufacturer, on 1 US-based carrier. Last count, there were 3.2 gazillion Windows Mobile phones across a plethora of OS variations (standard, smartphone... er... purple?) and innumerable manufacturing SKU's not only from HTC, but Palm, Motorola, and even Symbian co-founder Sony Ericsson, among others, which run on every carrier and it's multitude of resellers. </p>

<p>But Apple's end-to-end control of the device, while giving it an undeniable edge in stability and user experience, comes at the cost of variety and individual configurability.</p>

<p>Back in the dark days of tech support we used to joke that if you were in Mac support, every question had a simple "yes, here's how..." or "no, sorry" answer, while if you were in Windows support, every question inevitably started with "maybe" and led to hours and hours of digging, tweaking, and testing. And in many ways, the same holds true with the iPhone today: One feature set and a limited range of settings. And in very narrow ways, that leaves room for Apple to learn something from Windows Mobile.</p>

<p><em>What Windows Mobile Does Right</em></p>

<p>Again, I'm including HTC in this equation, and from that standpoint, they deserve credit for upping the game with a VGA quality screen and a release schedule that allows them to continuously field the latest and greatest mobile processors.</p>

<p>On the Windows Mobile side proper, the beast is so infinitely tweak-able it might as well be a hobbyist kit. Dig deep enough, and you can find settings for how you'd like your settings, and settings for those settings as well.</p>

<p><em>What Apple Could Do Better</em></p>

<p>While my heart remains set on a Nano-esque 202dpi screen (the current iPhone is 160dpi) bringing 720p to the mobile world, I would realistically expect VGA's 640x480 in the next revision. The iPhone, with the video-out cables, is already capable of pumping 640x480 to your TV, why not to the iPhone screen? And while a yearly, single product release cycle doesn't give much room for proc bumps, going beefy from the start, and getting the new chips early like Apple does with their laptops and desktops, would keep up the cutting-edge tradition and reputation, and help see devices healthily though their annual life cycles. (This might even be something proprietary chips via the recent <a href="http://www.imore.com/tag/pa-semi/">PA Semi purchase</a> could help with...)</p>

<p>On the configuration side, while Windows Mobile has 'em, they've also left them pretty much scattered every which where but under under a unified Settings area, which is precisely where the iPhone sorts them. However, though its certainly understandable that Apple is focusing on the casual user, surfacing some lower-level options a la Windows Mobile, organized and implemented with Apple's fit and finish, would go a long way to appeasing power users who currently turn to jailbreaking in a desperate attempts to get closer to the metal. On the Mac side, there are 3rd party apps that create GUIs for otherwise Terminal-only settings, and while I'm not suggesting (though maybe pipe dreaming a little...) that Apple should provide an official way to get Terminal up on the iPhone, an Advanced button that allowed for more options and deeper tweaking would be a happy medium for many users.</p>

<p>(What, you thought I'd beat the dead horse of cut and paste?)</p>

<p><strong>2. Nokia's Mobile Video Creation</strong></p>

<p>"I'm streaming live right now, come chat!" is pure Twitter bacon (like spam, but you opted in to it). Many tech pundits, who are also iPhone users, love the Web 2.1 ability to stream video from anywhere and everywhere, whether it's <a href="http://www.imore.com/2008/05/22/scobleize-your-iphone-in-18-easy-apps/">Robert Scoble</a> shoving a camera in front of economic powerhouses, or the infinitely better looking Cali Lewis demoing Wii fit for the good of the masses, or the first lady of Apple (and self-confessed Jobstalker) iJustine zooming down the highway, live streaming video, especially live streaming mobile video, is the latest IT thing.</p>

<p>Many (most?) of these bleeding edge technojournalists are also Apple fans and devoted iPhone users. So, the fact that they're all using N95's to stream their mobile videos shows that Apple could learn something from Nokia.</p>

<p><em>What Nokia Does Right</em></p>

<p>Say what you want about Nokia's Soviet-military design aesthetic and their rather pathetic North American release schedules, they know how to throw a camera at a smart phone. The N95 sports a massive 5 megapixel Carl Zeiss lens and DVD(ish) caliber video capture. This compares to the rapidly obsoleting 2 megapixel cam on the iPhone, which also fails to enjoy any Apple-provided video capture (which means jailbreaking and loading unsupported third party apps are your only current option).</p>

<p>So, while Apple and the iPhone's built-in iPod rules the roost when it comes to consuming mobile media, the N95 can't be touched when it comes to creating that media on the go. This is why all those aforementioned iPhone toting blogerati, when they clog my Twitter feed with their live streaming announcements, are streaming live via the N95.</p>

<p><em>What Apple Could Do Better</em></p>

<p>There have been rumors of an upcoming <a href="http://www.imore.com/2008/04/22/patent-watch-mobile-ichat-touch-cometh/">iChat Mobile</a> application, and even <a href="http://www.imore.com/2008/05/14/iphone-risk-swiss-timing-and-ichat-tv-rumors/">video conferencin</a>g, and that's a start. Apple, however, stands alone in 360 degree spherical integration, and while they don't have as massive a footprint in most of them the way Microsoft might, they at least have a toe in all of them, from hardware, to software, to services, from production, to processing, to deployment, to consumption. You can fire up Final Cut Pro on your iMac, create a movie, upload it to .Mac and sync a copy to your iPhone. Imagine that power harnessed around mobile media creation?</p>

<p>Right now, QIK and Nokia need each other to produce streaming video (while the N95's battery lasts, that is). Imagine an iPhone with a decent camera and video capture that could stream live via, or send recorded clips to, .Mac gallery. And imagine if Apple took the much-needed step of enabling support for UstreamTV, stickam, Flickr, and YouTube. </p>

<p>Coupled with seamless integration with the Mac, iMovie 08, and higher end apps, and -- BOOM -- the king of mobile media consumption becomes the king of mobile media creation as well.</p>

<p>Everyone could be a life-caster.</p>

<p><strong>1. Android's Cloud and Location Based Services</strong></p>

<p>I know. Android is still somewhere between vaporware and the eternal beta tag that hounds so many of Google's initiatives. How could they be my #1? Here's the thing: with a few notable exceptions (we'll get to those in a paragraph or two), they're batting nearly 1000 on all "cloud services" right now. And the cloud is the future.</p>

<p>What are cloud services? Most of us run applications locally on our computers. We buy software, install it, and use it to save files on our hard drive. Cloud services change that game entirely. They run applications on servers (often huge data centers) that we access via our browser (Internet Explorer, Safari, Firefox), or through a dedicated client (iTunes, Sidebar Objects, Dashboard Widgets, etc.). Instead of buying them, we get them for free, sponsored by advertising, or via paid subscription. And instead of saving files locally, we have the option of saving them on the same servers (and data centers) the services themselves run on. We may lose some potential privacy and control, but we gain the advantage of multiple backups scattered over many geographies to preserve our data. If you think this doesn't sound too different than the old server-client model, or the Sun and Oracle predictions of the network being the computer, you're right. Just on a far greater scale.</p>

<p>What are location-based services? According to Google, the next gold rush. It's tying the cloud in to your current location, based on WiFi, and better yet -- GPS coordinates.</p>

<p>Apple provides some of these services already, with .Mac mail, iDisk storage, .Mac galleries, Back-to-my-Mac, and Sync, and rumors indicate they may be amping it up with <a href="http://www.imore.com/2008/05/07/iphone-20-mac-push-email/">IMAP IDLE-style "push" email and PIM sync</a>, and maybe even <a href="http://www.imore.com/2008/05/08/mac-to-be-revamped-alongside-iphone-20/">a complete revamp</a> with the next release, but they still could learn a lot from Google.</p>

<p><em>What Google Does Right</em></p>

<p>Confession: I'm a .Mac subscriber. Yes, it's buggy and overpriced, but Back-to-my-Mac and the Sync features alone were enough to lure me in. Nevertheless, Google owns this space. They're predicted to earn more than Microsoft's Windows + Office monopoly soon, and some say that's only the beginning. Indeed, the entire raison-d'être for Android is to give away an OS in hopes of getting Google's services onto more phones and thus, into more hands. </p>

<p>They want you to meet an old friend over one of their Open Social powered networks, use their email to contact the old friend, their search to find a great diner near the both of you, their calendar to schedule a lunch, their Docs suite to get some work done while you're waiting, their Blogger to write up the event, and their Picasa gallery to store pictures of your reunion. (All with tasteful text and banner ads, tuned per your interests and location, served up along with your results and data)</p>

<p>What's more, many of their cloud services allow for easy collaboration. You can share your calendar, work on your spreadsheet along with some colleagues logged in back at the office, and publish everything online for the world to see.</p>

<p>And the most important piece -- indeed the missing link up until recently -- Google Gears allows for offline persistence; you can keep using many of your cloud apps and cloud-stored data even when you don't have a WiFi or cell connection. If you have to get on a plane to see your old friend, you can keep typing away, and when you land everything will sync back up.</p>

<p><em>What Apple Could Do Better</em> </p>

<p>Where Google strikes out is integration. Their offerings are a disjointed and sometimes disoriented mishmash of homebrews and buyouts, with nowhere near the cohesive user experience or inter-offering leverage Apple could provide. Until recently, some services didn't even work under a single login. There are also huge holes in their offerings, like Amazon S3- or Microsoft Skydrive-like storage (yes, you can rig up gDrive, but I'm talking official offerings here).</p>

<p>Apple already has some of these holes filled (iDisk), but are missing many more pieces themselves. There are <a href="http://mooseyard.com/Jens/2008/01/gone-indie/">suggestions Apple doesn't "get" social networking</a> (or doesn't want to get it). But an easy to use blogging service built into .Mac and the iPhone would be an excellent start. And given Apple's existing "Cult of Mac", a social network tied into that admittedly snobbish demographic would be an easy sell as well. Tie it into the location-based services (opt-in, of course) and suddenly the cloud network takes on physicality as well. Instead of "Steve's Twittering: Meet up at the Mothership after Keynote", Steve can see how many of his friends and contacts are already at Keynote, and tying into search, calendar, IM, and other services could make for a very easy workflow to set up the meet.</p>

<p>This brings me back to the integration. The way Contacts flows into the Apple client for Google Maps gives a hint at how it should "just work". The iPhone Maps app in general shows that Apple can make hybrid client/cloud software better than anyone on the planet. Imagine that leveraged across the device?</p>

<p>Get an email with a spreadsheet, and instead of just a preview, you could launch iWork Online, make your edits, and have them available to all team (or family -- Apple's consumer focus!) members instantly. Still working when you get on that plane? Newer versions of WebKit promise offline modes with database support for just such an eventuality, and WebKit is the foundation of the iPhone's MobileSafari browser, and much of its data rendering in general).</p>

<p>And once the iPhone scales, and iPhone data starts to get aggregated and leveraged (with firm privacy and security policies!) for the benefit of other iPhone users, watch out. Today's social networks and sharing proof-of-concepts will looks positively anemic.</p>

<p>Apple (or an Apple/Google alliance even?) could get an immediate edge going into the next great paradigm shift in computer technology.</p>

<p><strong>Conclusion</strong></p>

<p>So there you have them: better Blackberry-style email management, Treo-centric focus on click counting, Windows Mobile-ish configurability, Nokia inspired mobile video production, and Google Android beating cloud services are my top 5 things the iPhone could learn from the competition.</p>

<p>Is Apple already thinking along these lines? We'll have to wait for WWDC -- and likely Macworld 2009 -- to know for sure. How about you? If Apple could take 5 things from the competition to improve YOUR iPhone, what would they be?</p>
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