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marketing apps

Grow Mobile launches a universal mobile app marketing platform for iOS

We don't normally cover this sort of thing here, but following up on Talk Mobile Gaming, and our discussion on how to market apps, we thought we'd take a look at closer look at third-party options. Game and app developers have a lot to consider when choosing to market their products through in-game/app advertising. Which advertising networks reach the most users? Who gives developers the best deal? If a developer decides to use multiple ad networks, tracking and comparing the results of each network becomes a time consuming task of its own.

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