why iphone

Apple adds new webpage, sends out emails telling us why people love iPhones... more than other phones

Apple has updated Apple.com with a new page, and sent out an email campaign, aimed at telling us just why people love iPhones... and why competing phones just aren't as good. The timing, so soon after Samsung announced the Galaxy S4 is certainly interesting, and feels like it marks a shift in Apple's strategy towards the more aggressive, more competitive product marketing. Apple did a lot of this in the "Get a Mac" days with their "I'm a Mac" and "I'm a PC" character commercials, but it hasn't been a major focus of their mobile campaigns until now.

Mixed into the new webpage and mailer, are lines like:

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