Tim Cook - Featured Articles

Why Tim Cook narrated Apple's new environmental video, Better

Why Tim Cook narrated Apple's new environmental video, Better

Apple recently launched a new, environmentally focused video called "Better" and what's more — it was narrated by their CEO, Tim Cook. That, having a high ranking executive voice-over a video, marketing or corporate, isn't common for Apple. Steve Jobs, famously, recorded the voice over for the...
Auburn University posts video tribute to Tim Cook

Auburn University posts video tribute to Tim Cook

Tim Cook is a graduate of Auburn University and proud. Auburn is obviously proud of Tim Cook as well, not only granting him their lifetime achievement award back in December of 2013, but now following up on that honor with a special video tribute as well. Cook remains involved with the Samuel...
Does Apple owe it to shareholders to rush out a new product category?

Does Apple owe it to shareholders to rush out a new product category?

We’re almost a quarter way through 2014, and it seems some Apple shareholders have ants in their pants. They’re impatient and want to see what Tim Cook’s team is going to do in a new product category, be it an iWatch, Apple television, or something else entirely. I guess it isn’t enough for Apple...

Tim Cook - Top Articles

Tim Cook

Apple CEO Tim Cook: It's better to be the best than to be the first

It'll be ready when it's ready. That's essentially what Apple CEO Tim Cook is saying about Apple's new products. He's been teasing that Apple is exploring new product categories for some time now, though he hasn't given many indications of what those new products might be, or let alone when they...
Cook confronts analysts on iPad sales

Cook confronts analysts on iPad sales

No sooner did Apple announce its second quarter 2014 financial results than financial analysts and reporters called it a miss, because iPad sales were lower than analysts' expectations. In his preamble during the conference call to discuss those results, Apple CEO Tim Cook took a moment to...
Why Tim Cook narrated Apple's new environmental video, Better

Why Tim Cook narrated Apple's new environmental video, Better

Apple recently launched a new, environmentally focused video called "Better" and what's more — it was narrated by their CEO, Tim Cook. That, having a high ranking executive voice-over a video, marketing or corporate, isn't common for Apple. Steve Jobs, famously, recorded the voice over for the...
Apple CEO Tim Cook

Bid for a lunch with Tim Cook, help a good cause

Apple CEO Tim Cook is offering a lunch date on charity auction site CharityBuzz. The current winning bid sits at $48,000, though the auction still has another 19 days to go. The winner and a guest will be able to snag an hour with Cook for lunch. They'll also have to get through security...
Tim Cook says if you can't handle environmental responsibility, get out of the AAPL

Tim Cook says if you can't handle environmental responsibility, get out of the AAPL

When Apple CEO Tim Cook was told by the National Center for Public Policy Research general council Justin Danhof that stopping Apple's environmental initiatives could lead to higher profits, Cook reportedly told them where exactly they could shove their lack of climate change responsibility....
Tim Cook's game with Wall Street: Underpromise and overdeliver

Tim Cook's game with Wall Street: Underpromise and overdeliver

Tim Cook runs the risk of burning us out with constant promises of new products. Ultimately, he has to underpromise and overdeliver Tim Cook is playing a dangerous game with investors, analysts and tech journalists. We've been hearing for months about how Apple will launch products in new...
Does Apple owe it to shareholders to rush out a new product category?

Does Apple owe it to shareholders to rush out a new product category?

We’re almost a quarter way through 2014, and it seems some Apple shareholders have ants in their pants. They’re impatient and want to see what Tim Cook’s team is going to do in a new product category, be it an iWatch, Apple television, or something else entirely. I guess it isn’t enough for Apple...
Understanding Apple: When reporting doesn't seem to lead to insight

Understanding Apple: When reporting doesn't seem to lead to insight

UPDATE: The quoted material is from an article in the New Yorker, not an excerpt of the forthcoming book, Haunted Empire: Apple after Steve Jobs. I've updated it to reflect that. I regret the error, apologize for it, and won't judge the book based on the contents of the article. I've often...

Tim Cook meets with Israeli Prime Minister Benjamin Netanyahu

Israeli Prime Minister Benjamin Netanyahu paid a visit to Apple's headquarters in Cupertino, California where he met with Apple's CEO, Tim Cook. The above video of the meeting is from the Israeli Prime Minister's YouTube account. Via: The Loop
Tim Cook talks bigger iPhones, new product categories in new interview

Tim Cook talks bigger iPhones, new product categories in new interview

Tim Cook recently sat down for an interview with the Wall Street Journal, speaking on a range of topics, from a big screen iPhone to Apple entering new product categories. When it comes to making an iPhone with a larger screen, Cook says that while Apple won't say no to a larger screen on the...

Tim Cook - Photos

Tim Cook RSS Feed

Apple Defuses iPhone nano Rumors?

Also touched on briefly during Apple's Q1 conference call yesterday was the prospect of a low-end iPhone, and Chief Operating Officer Tim Cook was quick to dispel hopes of that (and of an iPhone nano?) as well (text via Macworld):

Tim: We're not going to build a low-end voice phone. Our objective is not to be unit share leader, it's to build the world's best phone.

More →

0
loading...
0
loading...
0
loading...
0
loading...

Apple's New iPhone Business Models

[Updated following Phone Different Podcast #19, see below!]

Way back in February, Apple's Chief Operating Officer, Tim Cook said:

"We're not married to any business model."

At the time -- and it's scary how long ago it seems already -- the iPhone was only available in the US, UK, Germany, and France, with rumors of Ireland and Austria waiting in the wings. What's more, these were all exclusive deals, with Apple doing their best to lock the iPhone down to single carriers in each territory in exchange for lucrative -- and unprecedented -- revenue-sharing deals that some have estimated could be netting Apple up to $15 per month, per subscriber.

So, with a potential billion dollars on the table, while they weren't married to it, they no doubt felt more than a little lusty.

But in true Apple fashion, invoking perhaps the pirate mantra of old, and embracing the same mindset that has them run iTunes as a near-loss leader, price-cut the iPhone a scant few months in, and offer cheap family upgrade options on their OS and iApps, it looks like Tim Cook was serious.

Read on to find out just how serious he was...

More →

0
loading...
0
loading...
0
loading...
0
loading...

Apple COO Speaks: AT&T Exclusivity, SDK, and more...

Tom Cook, Chief Operating Officer of a little Cupertino company named Apple, spoke at the Goldman Sachs Investment Symposium, mercilessly teasing the faithful with the following bombs:

More →

0
loading...
0
loading...
0
loading...
0
loading...

Pages