U.S. Cellular will begin selling Apple products later this year

U.S. Cellular will begin selling Apple products later this year

U.S. Cellular, the fifth-largest carrier in the United States, will start selling Apple products later this year. Announcing their Q1 financial results, the carrier said that they hope that adding Apple products to their lineup will help convice people to switch.

We have a number of strategies in progress to increase loyalty and attract more customers, including our announcement today that we will begin offering Apple products later this year. By further strengthening our device portfolio, we'll give consumers another great reason to switch to U.S. Cellular, and enable our existing customers to choose from an even wider variety of iconic smartphones, and enjoy the outstanding U.S. Cellular customer experiences they deserve.

These products surely include at least one model of iPhone, and possibly the iPad. U.S. Cellular currently sells several different Android tablets, so adding the iPad to their lineup wouldn’t be a stretch. Specific availability of Apple’s devices on the carrier wasn’t announced.

U.S. Cellular will be the latest carrier in the United States without national coverage to get Apple devices, a group that has been expanding rapidly over the last couple of years. While most of their customers come from the four major carriers, Apple wants the iPhone in as many hands as possible, and the small and mid-sized carriers like U.S. Cellular allow them to do just that, offering better prices on plans while still selling a device as great as the iPhone.

Source: PRNewswire

Joseph Keller

Joseph Keller is a news reporter for iMore. He's also chilling out and having a sandwich.

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U.S. Cellular will begin selling Apple products later this year

5 Comments

I think US Cellular is adding Apple not to get people to switch to them necessarily, but so that they stop bleeding customers like my family of iPhone users/Android haters, as we and so many folks I know went to Verizon for the iPhone. Where US Cellular is strong, they have incredible reception (here in Wisconsin) that is light years ahead of Verizon, AT&T, and Sprint. Too late now though!

Agreed that they're trying to stop the bleeding more than getting people to switch. We were with US Cellular for many years and were very happy with them.... until 2007, when the iPhone was introduced. We've been on AT&T ever since, just because of the phone.

My parents are on US Cellular, love their iPads, and tolerate their old, free Gingerbread-based Android phones. This will *definitely* appeal to them.
(Yes, ICS and Jelly Bean are fantastic, but my parents are not about to spend money on an Android phone, but, as much as they use their iPads they likely will for an iPhone.)

It's about time!! U.S. Cellular has even farther behind in my area. They've closed stores in Illinois, Missouri, Indiana, Ohio and Michigan.

Finally, my wife was ready to switch this summer because of not having the iPhone. She'll be happy that she doesn't have to switch. Hope we get the new version and not start us off with a 6 month old phone.