Virgin Mobile to start selling the iPhone 4 and iPhone 4S from today

Virgin Mobile iPhone

Virgin Mobile USA owned by Sprint Nextel Corp, will start selling the iPhone 4 and iPhone 4S on its pre-paid network starting from today. Announced earlier this month, Virgin Mobile will become the second pre-paid network to offer the iPhone on its network after Cricket also announced that it would carry the iPhone starting on June 22nd.

Virgin Mobile will carry the iPhone 4 8GB version for an upfront cost of $549. The iPhone 4S is the entry level 16GB version with a price point of $649. You then have a choice of three plans with varying talk minutes from $30 - $50. All plans include unlimited SMS messaging and unlimited data with a fair usage allowance set at 2.5 GB.

“We think there’s good demand for high-end devices like the iPhone in the prepaid market,” Sprint Chief Executive Officer Dan Hesse said in an interview. “There’s a misperception that the prepaid market is only for people that are economically challenged. That’s not the case. Our expectation, based on preorders, is that the iPhone will do very well on Virgin.”

Virgin Mobile will use the interest generated by the iPhone to promote the opening of ten retail stores, starting in Chicago tomorrow. The stores signify a change in direction for Virgin Mobile who previously relied upon other stores like RadioShack and Best Buy to promote its offerings.

Source: Bloomberg, Virgin Mobile

chrisoldroyd

UK editor at iMore, mobile technology lover and air conditioning design engineer.

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There are 11 comments. Add yours.

cardfan says:

unlimited data with a fair usage allowance set at 2.5 GB
Umm..ok.

stephen007 says:

Fine print says "2.5GB/month of full speed data" and if you click on More it appears to say that if you exceed that they either may or will throttle you to 256kbps. So it is unlimited.
I will give them credit for actually being reasonably clear about their intentions. AT&T doesn't state this policy (that I know of) and throttles you to speeds that are unusable. 256 isn't great but it is usable compared to AT&T's throttling.

Matt says:

Though a good decision, I still wouldn't buy an iPhone 4 or 4S from Virgin. I could spend the same amount of money on the 4S unlocked version so I wouldn't be tied down to one carrier.
Virgin's plans are outstanding but I couldn't burn $550 or $650 out right and be tied down.

Miguel says:

Why is it so much more expensive than Cricket's?

Xavier says:

Not subsidized.
Cheaper monthly rate.

Josh says:

Speaking of AT&T throttling....my data throttled was surprisingly still usable for email , web. I had to set the phone down for a few minutes if I wanted to watch a video without buttering or it sketching out. I heard stories of web surfing be awful after throttling but mine was okay.

tyrin12 says:

If you're not a huge data or voice user, this is actually a great deal! The difference between the cost of the phone subsidized and not is $450. The difference in price plan is at LEAST $45 per month. Easy math says you come out ahead in 10 months. In other words, over a 2-year contract, you would save around $500!

PJMAN2952 says:

We all know the iPhone is a virgin :D

Marquise Hutchinson says:

Okay so your saying there's a high end demand on phones like this? Really 549 for a regular 8gb iPhone might as well buy the iPhone with a contract

chris.lenderman says:

Yes, but then you're paying more each month for your plan. If you went the Virgin route, you're saving money over the course of a typical 2year contract that the ATT and Verizons of the world would charge.