WhatsApp claims rumors of its Google death have been greatly exaggerated

WhatsApp claims rumors of its Google death have been greatly exaggerated

Over the weakened rumors ran rampant that popular cross-platform messaging service WhatsApp was in Google's cross-hairs, and that a buyout might be imminent. Not so, says WhatsApp's head of business development, Neeraj Arora. According to Liz Gannes of AllThingsD:

[WhatsApp] is not holding sales talks with Google.

Google has bought, and in some cases killed, popular services before, and likely will again. WhatsApp has been the subject of buyout rumors before, including by Facebook (who ultimately bought their competitor, Beluga), and likely will again. In an increasingly connected world, a cross-platform communication service is valuable, and Whatsapp becoming to GTalk what Sparrow became to Gmail or Snapseed became to whatever Google finally does with photos, certainly isn't inconceivable.

Mega corporations, including Apple, buying independent software and services companies, sometimes for talent or technology rather than current products, sometimes just to reduce competitive pressures, is why we can't always have and keep nice internet things.

Of course, a relatively low-level denial means almost nothing in a world where CEO's tell us they're not doing something right up until the moment they do it. So keep your rumor drawer ever-so-slightly ajar for the next few weeks. And in the meantime, let me know -- do you care if Google, or someone else, buys WhatsApp?

Source: AllThingsD

Rene Ritchie

Editor-in-Chief of iMore, co-host of Iterate, Debug, Review, The TV Show, Vector, ZEN & TECH, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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WhatsApp claims rumors of its Google death have been greatly exaggerated

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Honestly, I don't think it would be in the best interests of Google or Apple or anyone to buy out and restrict a widely used cross-platform solution - people would just move on to another cross-platform solution. The point of having a service like this is that you get a large user base on all devices.

Bingo. I bet once subscription model comes to iOS, this company will be worth even more and the. We will see where we are at.
That said? I must have purchased the app before, but never installed/set up the account. When I saw that previous users were grandfathered, figured I would give it a shot. But since I only have a handful of people I text that aren't in iMessage, and Verizon Share Everything plan, really doesn't make much sense for me.

Whatsapp is by far the most used cross platform messaging service at this moment. Sure others exist, but they don't have the amount of users. Most of Google's services are all ready cross platform so it would make sense for them to have a killer messaging app becuase GTalk is no even in the game.

Weekend

This would be a huge buy for Google. It would be silly if they just bought it and killed it though. If they could seamlessly integrate the service (and users) into g+ and gtalk/gvoice then Facebook would have something to be concerned about finally.

I'm not sure why anybody even ran with this story to begin with. The only citation was digitaltrends.com's 'inside source'.

Of course these companies are great at saying one thing and meaning something else, so as always, we'll see what happens.

I think that, if Apple can get iMessage right, which it probably will, WhatsApp will not be as relevant in years to come.

Well that's an interesting statement over exaggerated. That doesn't deny the rumor, it just sounds like they are in the preliminary stages. We will have to wait and see.

I honestly think it would be a great idea as long as they don't gimp it and stop it from going across platforms. If they can enhance it without butchering it, I'm all for it; however, looks like it won't happen.