Wolfram Alpha Reduced to $1.99!

Wolfram Alpha

WolframAlpha has finally come to the realization that $49.99 is an unreasonable price for their app and have reduced the price to... wait for it... $1.99! On top of that, if you purchased WolframAlpha on an earlier date, you're eligible for a refund.

In October, 2009, WolframAlpha was released at $49.99 which was difficult to understand since their iPhone-optimized website was available for free through Safari. Two months later, the iPhone optimized version was removed and if you visited wolframalpha.com, a pop-up informed you that you could buy the app for "fully optimized mobile computable knowledge". Now, Wolfram Alpha has completely reversed their strategy and not only substantially cut the price, but have also brought back the iPhone optimized site and are giving money back!

To be eligible for the refund, you must have purchased WolframAlpha on or before April 1, 2010 for $49.99 or the holiday price of $19.99. To make your claim, visit this site and provide screenshots of your UDID, purchase history, and account info. After verifying your info, Wolfram Alpha will issue you a gift card for $50 or $20 depending on how much you purchased the app for. I expected refunds would be for $48 and $18 to bring the price down to $1.99, but what Wolfram Alpha is really doing is giving early adopters $0.01 for having the app! The deadline to request a refund is May 3, 2010.

Now we must wonder if this new business model is going to work for them. Given estimates that they sold 10,000 copies prior to the price reduction, it will take a long time to break even much less earn a profit at the new price point. Could it be they're now willing to give up money in exchange for market share? Is this a smart move?

Now that Wolfram Alpha is at a reasonable price, are you planning to pick up a copy? If so, let us know what you think!

Footnote: 
[via TUAW and TechCrunch]

Leanna Lofte

App and Photography Editor at iMore. Mother, wife, and math instructor. Follow her on Twitter @llofte and send her apps to consider for review at iosapps@imore.com

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There are 12 comments. Add yours.

dloveprod says:

Nice, I haven't bought an app in a while.

excaliburca says:

No April Fool's joke. Just checked the app store and it it actually is $1.99. :) However, as I'm not in a math-related field I still don't really need it.

Johnny H. says:

Yep, just grabbed a copy! Thanks for bringing it to my attention.

icebike says:

It is still the least useful research tool I've ever seen. It's not worth 1.99 due to the aggrivation factor of it's quirky nature and limited usefillnes.

Josh H. says:

I snagged this, but I am already pissed off. This app has been out for how long now? And not enough people complained about the fact that the app name doesn't display correctly?
Seriously, that drives me crazy. How do they think "Wolfr...Alpha" is acceptable? Unreal developers, but I mean... should we expect more after they launched their app at $50 and took away the mobile version? Guess not.
Seriously developers, fix this so my screen doesn't look HORRID.
Thanks! :)

jay0heavenly says:

I guess if you have to ask what in the world this app does then you don't need it.

sting7k says:

@Josh H, same thoughts. I already put in a review about it. I hate it when app names have the "..." in the middle bc the developer didn't name it right.

Josh H. says:

@sting7k -- I mean, it really is just laziness mixed with being totally ridiculous! Grrrrr. I pretty much copy and pasted my comment from here, into a review for the app store.

Jose says:

WTF is wolfram alpha

fk says:

@Jose, it's almost as if we need a world-wide network of interlinked computers with information on them so we can look up these important questions. Then design an interface so anyone can look things up on it. I'd call it, "Google", and people would laugh.