Bloody hell! Steve Jobs took the stage early this morning, I mean REAL early for those living on this side of the international dateline. As expected he finally pulled back the kimono on the Eurorpean iPhone model. The big surprise? It's not 3G! EDGE only. Didn't see that coming, especially when considering the fact that 3G is far more ubiquitous in the UK and European markets. In fact, less than one quarter of O2 customers are on EDGE. Blimey!

Other news to come out of this event; the UK iPhone will land on November 9. Apple will launch it's iTunes WiFi store later this month and preload the software on iPhone shortly thereafter. Realy quite a non-event, what? Quite.