Netflix has begun enforcing one movie stream at a time policy

It seems like September 1 not only saw Netflix's new, controversial price plans go into effect, but it also saw them begin to enforce their "one movie stream at a time" policy, which means you can no longer have one video going on your iPhone and another on your iPad or Apple TV. Stop the Cap! breaks down your choices moving forward.

  1. Pay considerably more for a combo disc-rental/streaming plan which unlocks a corresponding number of concurrent streams. If you want two concurrent video streams, you will need to pay $19.98 a month, which also allows you two mailed DVD’s out at a time. Three streams (and DVD’s) runs $23.98, four: $29.98;
  2. Sign up for a second Unlimited Streaming account at an additional $7.99 a month;
  3. Forget about Netflix.

People don't mind paying a fair price for a fair service, but they general don't like feeling nickel and dimed. If the streams are all going to the same IP address, it seems excessive (or it seems like it's lacking a simple option to have a multi-stream account.) Anything that results in user frustration isn't good, not for us and not for Netflix.

Which way are you leaning?

UPDATE: Engadget says it might just be a glitch.

According to spokesman Steve Swasey, the policy is still the same and no Netflix member is limited to less than two streams at once. The messages people are seeing indicating otherwise? An "error" the company is correcting.

[Stop the Cap! via Mashable, Engadget]