Blackberry

If you're competing with the iPad mini based on price, you're telling people to buy the BlackBerry PlayBook

If you're competing with the iPad mini based on price, you're telling people to buy the BlackBerry PlayBook

Apple absolutely left an umbrella beneath the iPad mini's $329 starting price. From the moment they showed off the Google Nexus 7 on stage at the October iPad and Mac event, Apple was making the case that the iPad mini was worth more than smaller, cheaper competing tablets. Apple was arguing premium over discount, value over cost. It's the same argument Apple made against low-margin...

Rene Ritchie 39