Michael Gartenberg

Michael Gartenberg

I’ve covered the personal technology beat for more than two decades at places like Gartner, Jupiter Research and Altimeter Group. I’ve also had the fun of contributing my $.02 on the topic at Computerworld, Engadget, Macworld, SlashGear and now iMore. Most recently I spent a few years at Apple as Sr. Director of Worldwide Product Marketing. On Twitter I’m an unverified @gartenberg. I still own some Apple stock.

Latest articles by Michael Gartenberg

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An Apple ][ for the 21st Century

By Michael Gartenberg last updated

It was the computer that generations grew up with. It was the de facto choice for education. Arguably, it started the PC revolution. It was the Apple ][.

Apple
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It's a bot, bot, bot world. Also, Apple is doomed!

By Michael Gartenberg last updated

Apple is the new Blackberry is the latest twist on “Apple is DOOMED”. But is it?

Apple
iPhone SE an coffee

Go small or go home

By Michael Gartenberg last updated

When I first heard about the iPhone SE, I wasn't that moved. Now that I've spent some time with my old iPhone 5s, though...

iPhone SE
Apple Watch classic buckles

The impact of Apple Watch

By Michael Gartenberg last updated

The impact of Apple Watch goes well beyond the success of one device — it marks the first mass market, always connected, über personal technology.

Apple Watch
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