What you need to know
- Investment firm Cowen has increased their iPhone production prediction for Q1 2021.
- The company believes Apple could ship as many as 55 million iPhones this quarter.
- This would be a 49% increase year over year.
As reported by AppleInsider, financial services firm Cowen predicts that Apple is increasing its iPhone 12 production demand for the second quarter after a stellar performance over the holiday quarter.
The report also notes that the iPhone is seeing increased performance in China, with the latest data CAICT predicting 6 million shipments in December. This would indicate a multi-year high for Apple and cause the company to reach 20% market share in the country.
These predictions come ahead of Apple's first-quarter earnings call for 2021. The call is scheduled to take place on Wednesday, January 27, 2021, and is expected to feature the company's Chief Executive Officer Tim Cook and Chief Financial Officer Luca Maestri. It is scheduled to kick off at 2:00 p.m. PT / 5:00 p.m. ET.
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Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.
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