Back in May, iMore learned Apple would be going ahead with a 7-inch iPad and targeting an October release. Now Apple has gone and announced an October 23, 2012 event, and while we won't know the exact agenda until Apple executives take the California Theater stage, it's widely expected that the iPad mini will be star of the show. But it won't be the whole show. Whether Apple runs the October iPad/Mac event like the September iPhone/iPod event, as essentially two separate events glued together, or whether they run them as a single event like the WWDC Keynote that flows from one topic to another, rumors persist of a focus on iBooks, of an updated iPad 3, of new Macs, and perhaps of more.