Apple is reportedly seeking to bump iPhone sales for the quarter by instituting a new rewards program for its retail store employees. As reported by 9to5Mac, the program will run from February 21 to March 26, and will dole out rewards to employees that sell the most iPhones in their regions:

The program's goal is to push Apple retail employees to sell more iPhones by promising rewards and all-expense paid vacations to Cupertino, California to employees who sell the most iPhones in their region, according to sources. While this program is ultimately about selling more iPhones, Apple oddly positions it as a way to "celebrate" the success of the iPhone.

The report goes on to mention that performance will be measured by metrics like the number of iPhones sold each week and customer satisfaction, among other things. And the rewards aren't limited to individuals, as the best performing stores will get to throw a store party and receive items from the corporate gift shop, the report says.

Source: 9to5Mac