Apple rolls out Holiday Gift Guide and personalized cards

Apple Retail Holiday Watch Hero
Apple Retail Holiday Watch Hero (Image credit: Apple)

What you need to know

  • Apple's Holiday Gift Guide is here.
  • It is rolling out ahead of the holiday season.
  • Apple is also offering personalized holiday-themed gift cards.

Apple has today rolled out its Holiday Gift Guide and personalized gift cards, as it begins celebrating the holidays in physical retail locations and the Apple online store.

The company stated:

Starting today, Apple is celebrating the holidays at Apple Store locations and with the launch of the Holiday Gift Guide and personalized holiday cards from Today at Apple. With all-new lineups of iPhone, iPad, Mac, Apple Watch, AirPods, and so much more, customers can discover and shop for the latest Apple products more easily than ever this season.

Retail SVP Deirdre O'Brien said "Our teams can't wait to connect with customers to make this season special... Whether in stores or online, our Apple Specialists are ready to welcome customers, offer gift recommendations, and provide the support customers need throughout the holidays."

Ahead of the holidays, Apple is proving customers order by dates to ensure gifts arrive on time, as well as the usual engraving, personalized accessory recommendations, and two-hour delivery in some markets. The gift guides cover the iPhone 13, new MacBook Pro (2021), Apple Watch Series 7, and more.

Apple has also partnered with global artists for its Apple Holiday Cards:

In collaboration with global artists Jocelyn Tsaih, Antti Kalevi, and Hvass&Hannibal, Today at Apple introduces downloadable Keynote templates for customers to craft personalized holiday cards for everyone on their list. Using iPad or Mac, customers can choose from festive shapes, colorful stickers, and backgrounds. They can customize their cards even further with photos, videos, and a heartfelt message. Everyone can explore the work by the artists and create their own holiday cards at

Apple also announced The Grove store in LA will open on November 19. The store has been relocated after serving more than 27 million visitors since it opened in 2002.

Stephen Warwick
News Editor

Stephen Warwick has written about Apple for five years at iMore and previously elsewhere. He covers all of iMore's latest breaking news regarding all of Apple's products and services, both hardware and software. Stephen has interviewed industry experts in a range of fields including finance, litigation, security, and more. He also specializes in curating and reviewing audio hardware and has experience beyond journalism in sound engineering, production, and design. Before becoming a writer Stephen studied Ancient History at University and also worked at Apple for more than two years. Stephen is also a host on the iMore show, a weekly podcast recorded live that discusses the latest in breaking Apple news, as well as featuring fun trivia about all things Apple. Follow him on Twitter @stephenwarwick9