What you need to know
- Apple Tower Theatre will open in Los Angeles on Thursday, June 24.
- The building has been completely and beautifully restored.
Apple has announced that Apple Tower Theatre, its newest Apple Store, will open to customers on Thursday, June 24. The building, which has been in disrepair for years, has been beautifully restored by the company to honor "the rich history and legacy of this entertainment capital" according to Apple VP Deirdre O'Brien.
Apple Tower Theatre, at least from the photos released by Apple, appears to have three main areas (much like any Apple Store). The first level of the theater features an area for customers to shop for their favorite Apple products, while the balcony has been transformed into a Genius Bar. There is also a separate area for the store to host Today at Apple sessions.
Apple Tower Theatre will open to its first customers on Thursday, June 24, at 10 a.m. You can check out even more photos of the new store through the press release.
Master your iPhone in minutes
iMore offers spot-on advice and guidance from our team of experts, with decades of Apple device experience to lean on. Learn more with iMore!
Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.