Plush maker GUND offers free Chipolo trackers so kids won't lose their friends

Gund Bears With Chipolo
Gund Bears With Chipolo (Image credit: GUND)

What you need to know

  • GUND is offering a free Chipolo tracker to buyers of its plushes so you'll never lose a bear again.
  • Anyone spending $50 gets a free Bluetooth tracker.

As anyone with kids will attest, losing a bear is pretty grim stuff. The folks at GUND are hoping to fix that by giving buyers of its fantastic plushes a free Chipolo Bluetooth item tracker when they make a purchase of $50 or more.

The theory is a simple one. Buy a bear, slap a Chipolo tracker on it, and never be faced with a tearful kid again. It's genius.

"GUND is synonymous with quality, our plush is designed to last a lifetime – unless you lose it," said Laura Henderson, Spin Master's EVP of Marketing and mother to a two-year-old, classic GUND Snuffles lover. "We receive hundreds of emails from parents who are desperately trying to track down a lost plush and have seen social media posts go viral with celebrities even pitching in to help in search efforts.  Our collaboration with Chipolo offers an easy solution that makes parents' lives just a little bit easier."

GUND says that parents will be able to avoid "total meltdown" when a bear goes missing thanks to their free Chipolo tracker. And as someone who's been there, done that, and bought three of the same bear only to find out a kid can tell the difference – I wish I had one of these when they were younger!

Simply attach the compact Chipolo Plus tracker to a child's favorite GUND plush pal and connect it to the Chipolo app. The next time it goes missing, avoid a total meltdown by ringing the tracker in the app and listening for the tone. Whether teddy is exploring under the couch or still hanging out in the stroller in the garage, the two will be reunited in no time. The app's 'out of range' alerts send parents a notification whenever they leave a location without their child's beloved GUND plush.

It looks like the tracker in question is a Chipolo ONE, which just so happens to be one of the best Bluetooth item trackers on the market. Ace!

Head on over to GUND to check the deal out.

Oliver Haslam

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.

Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.