Business

Apple Q3 2015: 47.5m iPhones, 10.9m iPads, and 4.8m Macs sold; 10.7b in profit

Apple (AAPL) has released the company's Q3 2015 financial results and the big numbers are: 47.5 million iPhones sold, 10.9 million iPads sold, 4.8 million Macs sold, and 10.7 billion in profit earned.

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Apple Q2 2015 conference call: Just the highlights!

Apple has just announced the company's Q2 2015 financial results and, as always, a conference call follows.

The call includes statements and a question and answer session. We'll have a complete transcript available after the show. In the meantime, here are live updates of only the most important details and revelations. We're updating as the call happens, so refresh your browser for the latest highlights.

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Apple announces Q2 2015 results: 61.1 million iPhones, 12.6 million iPads, 4.5 million Macs, $13.6 billion in profits

Apple has announced the company's financial results for Q2 2015 and they include 61.1 million iPhones, 12.6 million iPads, 4.5 million Macs, $13.6 billion in profits.

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On the importance of marketing your app

Developers who think that marketing is a dirty word are cutting off their nose to spite their face.

Too often app makers pour blood, sweat and tears into making a new product without having a clear idea of how to communicate its features and benefits. That's where marketing comes into play.

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Apple and IBM MobileFirst for iOS apps now localized for Japan

IBM Japan, in partnership is Apple, has announced the localization of MobileFirst for iOS apps for the Japanese market.

The Apple + IBM partnership was created to bring world-class app design and development to enterprise, and make iPhone and iPad deployment as deep as it was wide. A large part of that is going to be international, and it's beginning with seven apps localized for Japan: Advise & Grow (Banking and Financial Markets), Trusted Advice (Banking and Financial Markets), Retention (Insurance), Case Advice (Government), Sales Assist (Retail), Pick & Pack (Retail) and Expert Tech (Telecommunications).

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Comic: Apple's money isn't everything

Ed: Welcome to this week's edition of The Pixel Project: a weekly comic from Diesel Sweeties' Rich Stevens on Apple, technology, and everything in-between. Today: Money Isn't Everything.

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Still betting long on Apple

On the heels of Apple's Q1 2015 earnings, the company's stock reached a new all-time high of $120 during today's trading session. While I really don't care too much about short term stock price movements, this particular move in Apple's stock is a reflection of investor optimism following the most monstrous quarter ever seen.

It's true. In case you didn't catch the headlines from Tuesday, Apple's $18 billion quarterly profit for Q1 fiscal 2015 is the largest quarterly profit of any company in the world in all of history.

Plenty has been written following the quarterly report, so instead of rehashing all of the numbers I'd like to focus on what it all means to the stock longer term. I've been a shareholder of Apple since 2007 and haven't traded single share since that time. So when I look at technology companies from an investment angle I really do walk the long term talk. I think attempting to time the market is a recipe for disaster for most people (including myself), and I'd prefer to make decade plus long bets on quality growth companies. Apple still fits the bill for me.

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How Apple's monster Q1 made them #1

Apple only makes one phone — the iPhone. Sure there're two different sizes of the current generation model, the iPhone 6 and iPhone 6 Plus, as well as two previous generation models, the iPhone 5s and iPhone 5c, but the range and diversity is nothing like the portfolio pushed out by Samsung. Which is what makes Apple's monstrous Q1 2015 quarter, and possibility that, for the first time, they surged past Samsung to become the largest smartphone seller in the world, so interesting.

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Highlights from Apple's Q1 2015 conference call

Apple has just announced record breaking results for Q1 2015 — 74.5 million iPhones, 21.4 million iPads, 5.5 million Macs sold, $74.6 billion in revenue — and now it's time to sit back, relax, and listen to their quarterly conference call. Apple's CEO, Tim Cook and CFO, Luca Maestri should be running the call. We'll update this post every few minutes with highlights, so refresh as the mood strikes you.

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Apple announces Q1 2015 results: 74.5 million iPhones, 21.4 million iPads, 5.5 million Macs sold, $74.6 billion in revenue earned!

Apple has announced their Q1 2015 earnings and the numbers include Apple announces Q1 2015 results: 74.5 million iPhones, 21.4 million iPads, 5.5 million Macs sold, $74.6 billion in revenue earned!

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