Business

Apple Stores changing graphics to show people using products

Apple is making some changes inside its retail stores in terms of the large wall images that display its products like the iPhone 5s and iPad.

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With Nuance up for sale, should Apple be the one that buys them?

Earlier this week rumors surfaced that Nuance Communications is up for sale. Apple is reportedly a huge customer of Nuance, using the firm's voice recognition software to help power Siri. So, if Nuance really is up for sale, should Apple be the ones who close the deal?

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Does the 7:1 split tempt you to buy more AAPL stock?

Yesterday Apple's stock started trading post 7-1 split. For every share that existed before there are now 6 new shares alongside it. If you owned 100 shares of Apple you now own 700 shares. Instead of the stock trading above $600 it now trades in the $90s.

Apple announced the split in late April alongside the Q2 results. At the time I explained how splits work and how they don't mean anything from a financial perspective. It would be similar to taking your giant slice of pizza and cutting that slice into 7 smaller slices. You'd still have exactly the same amount of pizza.

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WWDC 2014 from an AAPL shareholder's perspective

After WWDC 2014's keynote I went to sleep feeling quite optimistic about AAPL's future. The stock market didn't seem to share my enthusiasm, but as an investor I could hardly care about the short term opinions of Wall Street. I think that to successfully invest in a stock like Apple you need to adopt the same long term thinking that the management team does. You can't get stuck worrying about this quarter's results or the next particular hardware release.

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Was Apple's Beats acquisition really a 'no brainer'?

Last night the Apple news we've all been wondering about finally became official: Apple bought Beats The company now run by Tim Cook reached into its wallet and pulled out $2.6 billion big ones (plus another $400 million in stock that vests later on) to acquire Beats Electronics, Beats Audio and of course the incredible talent behind the company. This includes Jimmy Iovine and Dr. Dre, who both become Apple executives.

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Apple once again speculated to be the first trillion dollar company — here's why

A few weeks ago Scott Galloway, the Clinical Professor of Marketing at NYU, gave an incredibly fascinating presentation at the DLD conference in New York. I just happened to notice the YouTube video of his presentation today. He spoke for about 23 minutes in an action packed presentation on the winners and losers of the digital age. I highly recommend watching the entire thing, and we've embedded the video below.

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Apple raises a bunch more debt to fund its stock buyback program

This week Apple managed to complete a bond sale of $12 billion. In short, Apple raised $12 billion in several tranches with maturity dates spread between three and 30 years. The yields on the bonds range between 1.07% and 4.43%. Some Apple followers are curious why they're doing this. In simple terms, Apple has committed to return some of its cash to shareholders and one tax efficient way to do this is buy back its own stock. Here's how it works:

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Apple's 7 for 1 stock split: What you need to know!

Alongside their Q2 2014 results, Apple announced a 7 for 1 stock split. In other words every share of AAPL will soon become 7 shares of AAPL. Whenever a big company announces a stock split lots of people talk about it as if it’s some kind of big deal. It isn’t really a big deal at all. Public companies like Apple have their shares traded on a stock exchange where average Joe buyers like you and I can buy and sell. Big money managers can do the same. The total number of shares in existence makes up the entire company. I often explain that it’s like cutting a pizza.

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Apple announces Q2 2014 earnings: 43.7 million iPhones, 16.3 million iPads, 4.1 million Macs sold

Apple today announced their Q2 2014 financial results and highlights include 43.7 million iPhones, 16.3 million iPads, 4.1 million Macs sold. Quarterly revenue was $45.6 billion and quarterly net profit was $10.2 billion. It's not the holiday quarter, which is Apple's typical powerhouse, and it's roughly half a year since the last big product announcements, so there's been nothing to jumpstart numbers.

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