Flipboard turns your social streams into an iPad magazine

Take all your social media streams like Facebook and Twitter, flow them into a daring, dynamic iPad magazine and you have Flipboard. Billed as "everything you care about in one place" it will no doubt delight those who live for what our friends and those we follow are recommending, and annoy those who think the social web is a noisy, confusing crap-shoot. (Those deliberately without a social graph, of course, need not apply).
For me the key will be wether it gets stuck on meme-heavy, oft-repeated (or re-tweeted) content or whether it helps me better discover those little gems discovered by my more adept friends.
But why am I still typing, there's an @lonelysandwhich video after the break!
[iTunes - Free]
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.