Skip to main content

How to watch Apple's 'Unleashed' MacBook Pro event on October 18

Apple Event October 18
Apple Event October 18 (Image credit: Apple)

Apple's "Unleashed" event is set to kick off on Monday, October 18 at 10:00 AM PDT. The company is expected to announce the new generation of its MacBook Pro lineup. The 3rd generation AirPods are also a potential announcement at the upcoming event.

As it has done many times, Apple is making it very easy for anyone to tune in and watch the special event on your iPhone, iPad, Mac, Apple TV, or any non-Apple device you may own.

How to watch

The first way to watch today's special event is through the Apple TV app. While the listing is not present on the TV app yet, the company usually begins to list it on the day of the event, so keep an eye out for it. In addition, the Apple TV app is available on a ton of devices (opens in new tab), so you should be able to tune in on many of your favorite streaming devices.

Apple Event Website October

Apple Event Website October (Image credit: Apple)

Another way to watch the Apple Event is through the Apple Events website (opens in new tab). Apple always makes its events, in addition to the TV app, available on its website so that those without access to the app still have a way to stream the event live. So, in addition to watching the event on the site, you can also hop over there now and either share it to social media, grab a link to the page, or add it to your calendar, so you don't forget to tune in today!

The last way to watch today's event is through YouTube. Apple has been streaming all of its live events on YouTube for a few years now. It's an obvious move as YouTube is the dominant way to watch videos online and is especially popular for the tech community. In addition to watching it live, you can set a reminder to ensure you get notified when the event starts. The notification will come in the form of an email and a push notification if you have the YouTube app installed on your iPhone or iPad.

What if I miss the live event?

If you happen to miss the live event, you'll still be able to watch it through the TV app, the Apple Events website, and YouTube. Apple also commonly makes it available on Apple Podcasts. We'll make sure to post another article detailing how to watch the event once it's over!

Joe Wituschek
Joe Wituschek

Joe Wituschek is a Contributor at iMore. With over ten years in the technology industry, one of them being at Apple, Joe now covers the company for the website. In addition to covering breaking news, Joe also writes editorials and reviews for a range of products. He fell in love with Apple products when he got an iPod nano for Christmas almost twenty years ago. Despite being considered a "heavy" user, he has always preferred the consumer-focused products like the MacBook Air, iPad mini, and iPhone 13 mini. He will fight to the death to keep a mini iPhone in the lineup. In his free time, Joe enjoys video games, movies, photography, running, and basically everything outdoors.