Apple airs new iPhone 4S commercials: Siri, Camera, iCloud

Apple airs new iPhone 4S commercials: Siri, Camera, iCloud

Apple has released 3 more iPhone 4S commercials, a second on Siri along with one focusing on the new 8mp, 1080p camera, and one on iCloud.

  • iCloud highlights automatic iTunes Music downloads across devices, Documents in the Cloud propagating updates, iBooks bookmarks copying themselves from iPhone to iPad, and Photo Stream taking the pictures from iPhone and popping them into iPhoto.

  • Camera shows the fast camera access from the Home screen, pinch-to-digitally-zoom, on-device cropping and red-eye removal, and Twitter integration.

  • Siri focuses on "what does may day look like", pulling up the day's appointments, "can I walk to the Belvedere Hotel from here", pulling up Maps and directions, "read me that text", reading the last last SMS message, and "do you think it will snow today", bringing up the Weather app.

All of this, of course, "on the most amazing iPhone yet". Check them out below.

Source: YouTube

Have something to say about this story? Leave a comment! Need help with something else? Ask in our forums!

Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

More Posts



← Previously

App for That: How to wirelessly send videos from your iPhone to your iPad

Next up →


Reader comments

Apple airs new iPhone 4S commercials: Siri, Camera, iCloud


Really, which windows phone was that? The one that you can't cut and paste? Or the one that the fonts can't be changed? Or is it the one that doesn't have the ability to video conference until recently? Keep chasing the dream while we live it.

Really, my phone has been able to copy and paste since march. Stop bringing that up! And, i can change the fonts on a word document. Now which phone was able to post stuff on twitter and facebook and windows live and linkedin? Not yours! Which phone has built in Facebook chat and Windows Live Messenger? Not yours! Which phone actually gets smother and faster after an update? Again Not yours! So how about you keep chasing the dream and try a windows phone before you jump to conclusions!

What has the world come to when we defend our smartphones like its a religion.
The iPhone is innovative and impressive, expensive but restrictive.
The Android is freedom, fragmented yet cheaper and the most popular.
The Blackberry has the same destiny as a palm pilot except its life support machine is BBM and physical QWERTY.
Windows Phone is solid, very promising, but last in line.
Choose your poison. Not all phones/platforms are created equal and which ever phone you get, you'll always admire something in the rest. Even if you disagree with my generalization of each platform, you only show your true colours when you lash out at people, defending your deity or uhmm phone.